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    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "OXF001-DN533299-03505654",
        "title": "Creative Design Agency Services",
        "description": "Oxford City Housing Ltd (OCHL) is undertaking this procurement process to secure a provider of Creative Design Services for its 'New Homes' development and sales programme. OCHL was created in 2016 and enables Oxford City Council (OCC, the Council) to directly deliver social rented housing alongside the provision of shared ownership and private homes, the receipt from which will cross subsidise to provide social rented homes. OCHL has therefore launched the Council into the shared ownership and private sales new homes market in Oxford City. The agency we engage will be charged with the creation and implementation of a new brand (or brands) identity for the OCHL and OCC sales and marketing arm. This will enable us to successfully engage with prospective buyers and confidently position ourselves within an existing competitive arena of private house builders.",
        "datePublished": "2021-03-17T22:15:56Z",
        "status": "complete",
        "classification": {
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            "id": "79000000",
            "description": "Business services: law, marketing, consulting, recruitment, printing and security"
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                        "region": "South East",
                        "countryName": "United Kingdom"
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                        "countryName": "United Kingdom"
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            "currency": "GBP"
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        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
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            "endDate": "2021-04-23T14:00:00+01:00"
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        "contractPeriod": {
            "startDate": "2021-06-14T00:00:00+01:00",
            "endDate": "2025-06-13T23:59:59+01:00"
        },
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            "vcse": true
        },
        "mainProcurementCategory": "services",
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            },
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                "streetAddress": "Oxford City Council, St.Aldates",
                "locality": "Oxford",
                "postalCode": "OX1 1DS",
                "countryName": "England"
            },
            "contactPoint": {
                "email": "procurement@oxford.gov",
                "name": "Ian Abbott",
                "telephone": "01937 545945"
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            "details": {
                "url": "http://www.oxford.gov.uk"
            },
            "roles": [
                "buyer"
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        },
        {
            "id": "GB-CFS-175757",
            "name": "Cast Media Group Ltd",
            "identifier": {
                "legalName": "Cast Media Group Ltd"
            },
            "address": {
                "streetAddress": "LS12 6HY"
            },
            "details": {
                "scale": "sme",
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            },
            "roles": [
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        {
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            "name": "Full Communications Ltd",
            "identifier": {
                "legalName": "Full Communications Ltd"
            },
            "address": {
                "streetAddress": "W1W 7RG"
            },
            "details": {
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                "vcse": false
            },
            "roles": [
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        }
    ],
    "buyer": {
        "id": "GB-CFS-61174",
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            "id": "ocds-b5fd17-13ef3457-1323-4801-912c-8b5bab9ec0dc-1",
            "status": "active",
            "date": "2021-06-28T00:00:00+01:00",
            "datePublished": "2021-06-28T12:53:08+01:00",
            "value": {
                "amount": 400000,
                "currency": "GBP"
            },
            "suppliers": [
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                    "name": "Cast Media Group Ltd"
                },
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                    "id": "GB-CFS-175758",
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            ],
            "contractPeriod": {
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                "endDate": "2025-06-30T23:59:59+01:00"
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                },
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                    "id": "2",
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}