{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-1ea97fae-5672-43c9-9bff-cd39889c6333-2021-06-24T16:23:52+01:00",
    "date": "2021-06-24T16:23:52+01:00",
    "ocid": "ocds-b5fd17-1ea97fae-5672-43c9-9bff-cd39889c6333",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "L21023-T-MC",
        "title": "L21023-T-MC PPC Management Services and Ad-Hoc Digital Marketing Campaigns",
        "description": "For the management of our paid search campaigns on Google Adwords,Bing Ads and Facebook to maximise revenue from the sale of car park bookings. Split into two lots: Lot 1 - PPC management services Lot 2 - Ad-hoc digital marketing campaigns (call-off as required) Please see tender documents for more details. Additional information: Prospective contractors must be able to demonstrate previous experience of similar work and be prepared to provide references. Applications are welcome from single organisations or consortia from the public, private and voluntary/community sector. To access this or any other LLA open tender advert and to view the necessary tendering documents and express your interest, please visit the LLA e-Tendering Portal at: https://in-tendhost.co.uk/llaol All tender opportunities can be found under the Tenders link in the grey bar just below the LLA logo banner. If this is your first time using this portal, you will need to register in order to Express Interest by clicking the Register link also located in the grey bar or via the yellow Register button to the left on the Home Screen. If you are already registered on the LLA e-Tendering portal simply enter your details and login as usual. During registration, simply complete the information required on the three areas Company Details, Business Classifications and Company Categories. Once completed, click the Register My Company button located at the bottom. Please note you must express an interest through this portal in order to be attached to the tender project. After expressing interest and reviewing any tender documents, in order to progress you will also be asked whether or not you wish to Opt In or Opt Out of the process and click the appropriate button. Doing so will indicate to the buyers your intention to either make a submission or not and allow you to progress. Once you have opted in, you will be able to submit a response and use the Correspondence facility to ask any tender related questions. We accept no liability if you have not expressed an interest in the tender. Is a Recurrent Procurement Type? : No",
        "datePublished": "2021-06-24T16:23:52+01:00",
        "status": "active",
        "classification": {
            "scheme": "CPV",
            "id": "79340000",
            "description": "Advertising and marketing services"
        },
        "additionalClassifications": [
            {
                "scheme": "CPV",
                "id": "79900000",
                "description": "Miscellaneous business and business-related services"
            },
            {
                "scheme": "CPV",
                "id": "79341200",
                "description": "Advertising management services"
            },
            {
                "scheme": "CPV",
                "id": "79000000",
                "description": "Business services: law, marketing, consulting, recruitment, printing and security"
            },
            {
                "scheme": "CPV",
                "id": "79341000",
                "description": "Advertising services"
            },
            {
                "scheme": "CPV",
                "id": "72000000",
                "description": "IT services: consulting, software development, Internet and support"
            },
            {
                "scheme": "CPV",
                "id": "79300000",
                "description": "Market and economic research; polling and statistics"
            },
            {
                "scheme": "CPV",
                "id": "79341100",
                "description": "Advertising consultancy services"
            },
            {
                "scheme": "CPV",
                "id": "79341400",
                "description": "Advertising campaign services"
            }
        ],
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "postalCode": "LU2 9LY"
                    },
                    {
                        "region": "East of England",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "minValue": {
            "amount": 216000,
            "currency": "GBP"
        },
        "value": {
            "amount": 291000,
            "currency": "GBP"
        },
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure (below threshold)",
        "tenderPeriod": {
            "endDate": "2021-07-19T12:00:00+01:00"
        },
        "contractPeriod": {
            "startDate": "2022-01-01T00:00:00Z",
            "endDate": "2024-12-31T23:59:59Z"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "services",
        "documents": [
            {
                "id": "1",
                "documentType": "tenderNotice",
                "description": "Opportunity notice on Contracts Finder",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/85032eca-4a90-45c5-9b3c-10092da68261",
                "datePublished": "2021-06-24T16:23:52+01:00",
                "format": "text/html",
                "language": "en"
            },
            {
                "id": "2",
                "documentType": "tenderNotice",
                "description": "Additional information on how to apply for this contract",
                "url": "https://in-tendhost.co.uk/LLAOL/aspx/"
            }
        ]
    },
    "parties": [
        {
            "id": "GB-CFS-50833",
            "name": "London Luton Airport",
            "identifier": {
                "legalName": "London Luton Airport"
            },
            "address": {
                "streetAddress": "Airport Way, Luton",
                "locality": "Bedfordshire",
                "postalCode": "LU2 9LY",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "name": "Michaela Caulfield",
                "email": "Michaela.Caulfield@ltn.aero",
                "telephone": "01582395523"
            },
            "roles": [
                "buyer"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-50833",
        "name": "London Luton Airport"
    }
}