{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-2cd0e31a-12d6-413a-83fd-033f3eab5346-2020-08-20T12:24:05+01:00",
    "date": "2020-08-20T12:24:05+01:00",
    "ocid": "ocds-b5fd17-2cd0e31a-12d6-413a-83fd-033f3eab5346",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "P/REF HE 00001427",
        "title": "Historic England Audience Segmentation Development",
        "description": "Historic England (HE) is the public body responsible for protecting, championing and saving England's historic environment. We help people care for, enjoy and celebrate England's spectacular historic environment, from beaches and battlefields to parks and pie shops. Working with communities and specialists we share our passion, knowledge and skills to inspire interest, care and conservation, so everyone can keep enjoying and looking after the history that surrounds us all. This is a role that we are passionate about, but it is also one of our statutory duties to promote the public's enjoyment of, and understanding of, heritage and the historic environment in England. Our bespoke audience segmentation has been in place for three years and has been a vital tool in guiding the work of the Public Engagement Group and building a wider organisational understanding of the differing motivations of the public. The segmentation now requires a revision in terms of changing social-demographic profiles and to reflect the current financial, economic and cultural climate. HE's corporate priorities also need to be reflected more clearly in the segmentation insights. Additional information: Suppliers interested in this opportunity should register at https://in-tendhost.co.uk/historic-england/aspx/Home in orderto express interest and download documentation. Is a Recurrent Procurement Type? : No",
        "datePublished": "2020-08-20T12:24:05+01:00",
        "status": "active",
        "classification": {
            "scheme": "CPV",
            "id": "79413000",
            "description": "Marketing management consultancy services"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "postalCode": "SN2 2EH"
                    },
                    {
                        "countryName": "British Oversea Territories"
                    },
                    {
                        "countryName": "Channel Islands"
                    },
                    {
                        "countryName": "Europe"
                    },
                    {
                        "countryName": "Isle of Man"
                    },
                    {
                        "countryName": "Rest of the World"
                    },
                    {
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "value": {
            "amount": 30000,
            "currency": "GBP"
        },
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure (below threshold)",
        "tenderPeriod": {
            "endDate": "2020-09-16T09:00:00+01:00"
        },
        "contractPeriod": {
            "startDate": "2020-10-12T01:00:00+01:00",
            "endDate": "2021-01-31T23:59:59Z"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "services",
        "documents": [
            {
                "id": "1",
                "documentType": "tenderNotice",
                "description": "Opportunity notice on Contracts Finder",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/4e0a04a0-d79d-44ee-9d12-8590de4eeacb",
                "datePublished": "2020-08-20T12:24:05+01:00",
                "format": "text/html",
                "language": "en"
            },
            {
                "id": "2",
                "documentType": "tenderNotice",
                "description": "Additional information on how to apply for this contract",
                "url": "https://in-tendhost.co.uk/historic-england/aspx/Home"
            }
        ]
    },
    "parties": [
        {
            "id": "GB-CFS-89157",
            "name": "Historic England",
            "identifier": {
                "legalName": "Historic England"
            },
            "address": {
                "streetAddress": "The Engine House, Firefly Avenue",
                "locality": "SWINDON",
                "postalCode": "SN2 2EH",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "name": "Robert Youe",
                "email": "robert.youe@english-heritage.org.uk",
                "telephone": "01793 414950"
            },
            "details": {
                "url": "https://in-tendhost.co.uk/historic-england/aspx/Home"
            },
            "roles": [
                "buyer"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-89157",
        "name": "Historic England"
    }
}