{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-45f1f84e-e8fb-4af7-8195-e7ef1337e3f9-2020-05-27T15:28:04+01:00",
    "date": "2020-05-27T15:28:04+01:00",
    "ocid": "ocds-b5fd17-45f1f84e-e8fb-4af7-8195-e7ef1337e3f9",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "LTRS_May 2020_2363",
        "title": "Integrated Marketing Campaign to Calderdale Businesses",
        "description": "We are seeking to procure an agency to produce and deliver a fully integrated marketing campaign using a range of channels within the marketing mix that engages Calderdale businesses, in particular; sole traders, micros, macros and SMEs. The successful candidate needs to ensure business-to-business marketing and communications activity reaches, engages and speaks to local businesses. This campaign will: * Review existing employer facing marketing and employer engagement activity and; * Develop a fully integrated marketing plan that will:- - Target businesses and raise the visibility of the Rise offer - Promote in-work training opportunities via Rise - Promote work experience and industry placements via Rise - Establish mutually beneficial relationships that will further enhance our learners experience whilst servicing local employers, and; - Involve employers in skills design and delivery to meet their specific needs and skills gaps Additional information: All applications to be submitted through https://in-tendhost.co.uk/calderdale/aspx/Home Funding Type (WEFO or EU) : EU Funding Description Lets Talk Real Skills Is a Recurrent Procurement Type? : No",
        "datePublished": "2020-05-14T16:13:35+01:00",
        "status": "active",
        "classification": {
            "scheme": "CPV",
            "id": "79342000",
            "description": "Marketing services"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "postalCode": "HX1 3UZ"
                    },
                    {
                        "region": "Yorkshire and the Humber",
                        "countryName": "United Kingdom"
                    },
                    {
                        "postalCode": "HX1 3UZ"
                    },
                    {
                        "region": "Yorkshire and the Humber",
                        "countryName": "United Kingdom"
                    },
                    {
                        "postalCode": "HX1 3UZ"
                    },
                    {
                        "region": "Yorkshire and the Humber",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure (below threshold)",
        "tenderPeriod": {
            "endDate": "2020-06-01T23:59:59+01:00"
        },
        "contractPeriod": {
            "startDate": "2020-07-06T00:00:00+01:00",
            "endDate": "2020-12-31T23:59:59Z"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "services",
        "documents": [
            {
                "id": "1",
                "documentType": "tenderNotice",
                "description": "Opportunity notice on Contracts Finder",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/9205c495-f6c3-45d8-97a4-19822519a37d",
                "datePublished": "2020-05-14T16:13:35+01:00",
                "format": "text/html",
                "language": "en",
                "dateModified": "2020-05-27T15:28:04+01:00"
            },
            {
                "id": "2",
                "documentType": "tenderNotice",
                "description": "Additional information on how to apply for this contract",
                "url": "https://in-tendhost.co.uk/calderdale/aspx/"
            }
        ]
    },
    "parties": [
        {
            "id": "GB-CFS-136114",
            "name": "Calderdale College",
            "identifier": {
                "legalName": "Calderdale College"
            },
            "address": {
                "streetAddress": "Francis Street, Halifax",
                "locality": "West Yorkshire",
                "postalCode": "HX1 3UZ",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "name": "Quality Evaluator",
                "email": "janett@calderdale.ac.uk",
                "telephone": "+44 1422399339"
            },
            "roles": [
                "buyer"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-136114",
        "name": "Calderdale College"
    }
}