{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-732994de-8bff-4698-9ad3-272e0b75d7df-2025-11-03T15:41:15Z",
    "date": "2025-11-03T15:41:15Z",
    "ocid": "ocds-b5fd17-732994de-8bff-4698-9ad3-272e0b75d7df",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "IT-182-279-KU/644/LF/SM/2024 - AWARD",
        "title": "Digital Advertising Services - AWARD",
        "description": "Tenders are invited from interested parties for the provision of Digital Advertising Services at Keele University in accordance with the Tender Specification in Section 2 of the ITT. Main reasons for the decision not to sub-divide the contract into lots: Given the need for one Service Provider to co-ordinate the delivery of all of the services required, the contract has not been divided into lots. The contract will run for an initial period of twenty-seven months from 1st July 2025 to 30th September 2027 with options to extend for a further two twelve-month periods, reviewed annually, with a final end date of 30th September 2029. The estimated total value of the contract over its duration (including the extension options if these are taken up) is PS1.6 million excluding VAT. Award criteria Quality criterion - Name: Strategic Digital Advertising / Weighting: 400 marks Quality criterion - Name: Clearing Media Plan / Weighting: 300 marks Price - Weighting: 300 marks",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79341000",
            "description": "Advertising services"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "postalCode": "ST5 5BG"
                    },
                    {
                        "region": "West Midlands",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "procurementMethod": "selective",
        "procurementMethodDetails": "Restricted procedure",
        "tenderPeriod": {
            "endDate": "2025-02-20T12:00:00Z"
        },
        "contractPeriod": {
            "startDate": "2025-07-01T01:00:00+01:00",
            "endDate": "2027-09-30T23:59:59+01:00"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        },
        "mainProcurementCategory": "services"
    },
    "parties": [
        {
            "id": "GB-CFS-55515",
            "name": "Keele University",
            "identifier": {
                "legalName": "Keele University"
            },
            "address": {
                "streetAddress": "Keele, Staffordshire",
                "locality": "West Midlands",
                "postalCode": "ST5 5BG",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "name": "Leanne Fryer",
                "email": "l.fryer@keele.ac.uk",
                "telephone": "01782 733787"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-CFS-327054",
            "name": "Education Cubed Ltd",
            "identifier": {
                "legalName": "Education Cubed Ltd"
            },
            "address": {
                "streetAddress": "Level 4, North Unit B-E New England House New England Street, Brighton, East Sussex, United Kingdom, BN1 4GH"
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-55515",
        "name": "Keele University"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-732994de-8bff-4698-9ad3-272e0b75d7df-1",
            "status": "active",
            "date": "2025-08-04T00:00:00+01:00",
            "datePublished": "2025-11-03T15:41:15Z",
            "value": {
                "amount": 1600000,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-CFS-327054",
                    "name": "Education Cubed Ltd"
                }
            ],
            "contractPeriod": {
                "startDate": "2025-07-01T00:00:00+01:00",
                "endDate": "2027-09-30T23:59:59+01:00"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/506f7f6a-eb41-4ca3-915f-edc18d095729",
                    "datePublished": "2025-11-03T15:41:15Z",
                    "format": "text/html",
                    "language": "en"
                }
            ]
        }
    ]
}