{
    "tag": [
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    "date": "2019-10-14T13:04:27+01:00",
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        "id": "GLOSCC001-DN397592-11832621",
        "title": "Breastfeeding Social Marketing Project",
        "description": "The breastfeeding social marketing project will aim to achieve a positive change in young women's beliefs, perceptions and attitudes towards breastfeeding within Gloucester City leading to an increase in breastfeeding rates (initiation and continuation at 6 - 8 weeks after birth). The Provider shall ensure the project comprises the four phases and meet the following objectives. 1. Breastfeeding insight work * To collect insight from the target audience and relevant workforce * To develop knowledge and understanding of the local enablers of and barriers to breastfeeding in Gloucester City 2. Social Marketing Pilot * Co - produce a range of social marketing interventions with the target audience which build on the insight from Phase 1. * Implement and pilot for 6 months a range of social marketing interventions with the aim to increase breastfeeding (initiation and continuation) rates among target audience with a focus on areas of greatest deprivation and lowest prevalence. 3. Evaluation * Evaluate the impact and effectiveness of the social marketing interventions * Establish an action plan for a countywide approach for the promotion of breastfeeding for all 4. Dissemination * Produce a final report for dissemination and share findings with stakeholders.",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79315000",
            "description": "Social research services"
        },
        "items": [
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                "id": "1",
                "deliveryAddresses": [
                    {
                        "region": "South West",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "value": {
            "amount": 50000,
            "currency": "GBP"
        },
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "tenderPeriod": {
            "endDate": "2019-04-14T23:59:59+01:00"
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        "mainProcurementCategory": "services"
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    "parties": [
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            "id": "GB-CFS-50016",
            "name": "Gloucestershire County Council",
            "identifier": {
                "legalName": "Gloucestershire County Council"
            },
            "address": {
                "streetAddress": "Shire Hall",
                "locality": "Gloucester",
                "postalCode": "GL1 2TG",
                "countryName": "England"
            },
            "contactPoint": {
                "name": "Hannah Elliott",
                "email": "hannah.elliott@gloucestershire.gov.uk",
                "telephone": "+44 1452328607"
            },
            "details": {
                "url": "https://www.gloucestershire.gov.uk"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-CFS-128105",
            "name": "ICE Creates",
            "identifier": {
                "legalName": "ICE Creates"
            },
            "address": {
                "streetAddress": "Clear View, 2 -3 Abbots Quay, Monks Ferry, Wirral, Merseyside, CH42 9LR"
            },
            "details": {
                "scale": "large",
                "vcse": false
            },
            "roles": [
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    ],
    "buyer": {
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            "date": "2019-09-02T00:00:00+01:00",
            "datePublished": "2019-10-14T13:04:27+01:00",
            "value": {
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                "currency": "GBP"
            },
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            "contractPeriod": {
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                    "documentType": "awardNotice",
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}