{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-a15ec62c-db41-4736-a27d-7050fa4967f0-2024-04-10T15:41:23+01:00",
    "date": "2024-04-10T15:41:23+01:00",
    "ocid": "ocds-b5fd17-a15ec62c-db41-4736-a27d-7050fa4967f0",
    "language": "en",
    "initiationType": "tender",
    "title": "Provision of Marketing Campaigns Services",
    "planning": {
        "milestones": [
            {
                "id": "1",
                "title": "Engagement end date",
                "type": "engagement",
                "dueDate": "2024-05-01T23:59:59+01:00"
            }
        ],
        "documents": [
            {
                "id": "1",
                "documentType": "marketEngagementNotice",
                "description": "Early engagement notice on Contracts Finder",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/88da7ba6-2359-4a73-978b-cdaf834cc73f",
                "datePublished": "2024-04-10T15:41:23+01:00",
                "format": "text/html",
                "language": "en"
            },
            {
                "id": "2",
                "description": "IPO Market Engagement Questions",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/Attachment/69cc4e26-3b1b-499c-8d8a-334b73bcaa28",
                "format": "application/vnd.openxmlformats-officedocument.wordprocessingml.document"
            },
            {
                "id": "3",
                "description": "IPO Market Engagement Document",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/Attachment/4873403e-ec7a-4a01-bf71-16722066cb32",
                "format": "application/pdf"
            }
        ]
    },
    "tender": {
        "id": "CF-0063000D1r000001nvObEAI",
        "title": "Provision of Marketing Campaigns Services",
        "description": "The IPO is conducting early market engagement for the procurement of a marketing campaign service. The IPO delivers a series of campaigns each year to: 1. Build understanding of, and respect for, intellectual property and the IP rights of copyright, trade marks, patents and designs, and 2. Raise awareness and understanding of IP crime and infringement and the risks surrounding it. This tender will allow the IPO to have a trusted partner for any marketing campaigns that we choose to run. Whilst there would be no guarantee of work within the contract, it is envisaged that the contracted organisation will act on the IPO's campaigns which cannot be exclusively met internally (either in full or part). It is anticipated that this will be for a 3-year period (TBC at tender stage and subject to change). The linked document summarises our requirements, which are still subject to change based on the feedback from the market engagement approach. The purpose of the early market engagement is to provide the market with the opportunity to influence the potential structure of the proposed tender process. This notice does not constitute a 'call for competition'. Suppliers who wish to register their interest and return a completed questionnaire will need to register on the e-procurement system, Atamis, available on the following link: https://ipo-procurement.secure.force.com/?searchtype=projects",
        "status": "planning",
        "classification": {
            "scheme": "CPV",
            "id": "79342000",
            "description": "Marketing services"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "postalCode": "NP10 8QQ"
                    },
                    {
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "value": {
            "amount": 1000000,
            "currency": "GBP"
        },
        "suitability": {
            "sme": true,
            "vcse": false
        }
    },
    "parties": [
        {
            "id": "GB-CFS-244681",
            "name": "Intellectual Property Office",
            "identifier": {
                "legalName": "Intellectual Property Office"
            },
            "address": {
                "streetAddress": "Concept House, IPO",
                "locality": "Newport",
                "postalCode": "NP10 8QQ",
                "countryName": "GB"
            },
            "contactPoint": {
                "name": "Category Manager",
                "email": "Corporate-Commercial@ipo.gov.uk",
                "telephone": "03000200015"
            },
            "roles": [
                "buyer"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-244681",
        "name": "Intellectual Property Office"
    }
}