{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-f7e2231b-c033-4664-8fdf-492ec6805d06-2017-06-09T11:56:21+01:00",
    "date": "2017-06-09T11:56:21+01:00",
    "ocid": "ocds-b5fd17-f7e2231b-c033-4664-8fdf-492ec6805d06",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "SD - 00000086",
        "title": "Visitor Segmentation and Marketing Analysis",
        "description": "A recent 'awareness survey' conducted on behalf of the South Downs National Park Authority (SDNPA) identifies low levels of awareness for the South Downs National Park across all age groups. This research requires further detailed analysis as part of a customer segmentation study. Such segmentation analysis should be conducted to provide: A) A thorough current visitor and non-visitor profiling analysis B) An overview of the competitive set C) 'Best prospect' customer segment opportunities D) A recommendation of marketing propositions Provide the SDNPA with the research that will underpin and influence future marketing propositions, tourism development and tourism planning proposals to match best prospect customer groups. We are therefore seeking the services of a research professional to review the current data available and to provide a robust and overarching insight of visitors to the South Downs National Park. Additional information: Is a Recurrent Procurement Type? : No",
        "datePublished": "2017-06-09T11:56:21+01:00",
        "status": "active",
        "classification": {
            "scheme": "CPV",
            "id": "73000000",
            "description": "Research and development services and related consultancy services"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "postalCode": "GU29 9DH"
                    },
                    {
                        "countryName": "British Oversea Territories"
                    },
                    {
                        "countryName": "Channel Islands"
                    },
                    {
                        "countryName": "Europe"
                    },
                    {
                        "countryName": "Isle of Man"
                    },
                    {
                        "countryName": "Rest of the World"
                    },
                    {
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "minValue": {
            "amount": 15000,
            "currency": "GBP"
        },
        "value": {
            "amount": 20000,
            "currency": "GBP"
        },
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "tenderPeriod": {
            "endDate": "2017-07-07T23:59:59+01:00"
        },
        "contractPeriod": {
            "startDate": "2017-07-17T00:00:00+01:00",
            "endDate": "2017-10-31T23:59:59Z"
        },
        "suitability": {
            "sme": false,
            "vcse": false
        },
        "mainProcurementCategory": "services",
        "documents": [
            {
                "id": "1",
                "documentType": "tenderNotice",
                "description": "Opportunity notice on Contracts Finder",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/ee2fe3ad-857d-452e-92e1-4b4f1e9776cd",
                "datePublished": "2017-06-09T11:56:21+01:00",
                "format": "text/html",
                "language": "en"
            },
            {
                "id": "2",
                "documentType": "tenderNotice",
                "description": "Additional information on how to apply for this contract",
                "url": "https://in-tendhost.co.uk/southdowns/aspx/"
            }
        ]
    },
    "parties": [
        {
            "id": "GB-CFS-11783",
            "name": "South Downs National Park Authority",
            "identifier": {
                "legalName": "South Downs National Park Authority"
            },
            "address": {
                "streetAddress": "North Street, Midhurst",
                "locality": "West Sussex",
                "postalCode": "GU29 9DH",
                "countryName": "Andorra"
            },
            "contactPoint": {
                "name": "Hayley Stevenson",
                "email": "hayley.stevenson@southdowns.gov.uk",
                "telephone": "01730 819213"
            },
            "roles": [
                "buyer"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-11783",
        "name": "South Downs National Park Authority"
    }
}