{
    "tag": [
        "compiled"
    ],
    "id": "ocds-h6vhtk-02d5e5-2021-08-17T14:14:02+01:00",
    "date": "2021-08-17T14:14:02+01:00",
    "ocid": "ocds-h6vhtk-02d5e5",
    "description": "Estimated timing of re-procurement is for a 3 years initial term with the option to extend up to a maximum of 2 year for a total of 5 years In all correspondence, please quote our reference: 21-436608-001 (your reference: TED85/2021-338146). To view this notice, please click here: https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=619360996 GO Reference: GO-2021817-PRO-18751364",
    "initiationType": "tender",
    "tender": {
        "id": "00000417",
        "legalBasis": {
            "id": "32014L0024",
            "scheme": "CELEX"
        },
        "title": "PS005A Strategic Planning Media Buying",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79342000",
            "description": "Marketing services"
        },
        "mainProcurementCategory": "services",
        "description": "Birmingham City University is looking for a full service strategic planning and media buying agency. Working with the university to plan, manage and report on all strategic marketing campaigns across a range of channels and platforms such as TV, VoD, cinema, radio, online (including SEM, programmatic, DAX, GDN, Native), social media (including Facebook, Instagram, Twitter, Snapchat) and Education Channels (including UCAS, WhatUni, The Student Room, IDP Connect). Please note that the University has an outdoor media supplier therefore, outdoor media buying is excluded from this opportunity. This contract will be for a period of 3 years with an option to extend for a further period of 2 years for the total of a 5-year contract term. Please note, this tender opportunity is the next stage of the process following the issue of the early engagement PIN notice, issued on 2 February 2020 to understand the market and the capacity within that to start early engagement with suppliers.",
        "lots": [
            {
                "id": "1",
                "description": "Birmingham City University is looking for a full service strategic planning and media buying agency. Working with the university to plan, manage and report on all strategic marketing campaigns across a range of channels and platforms such as TV, VoD, cinema, radio, online (including SEM, programmatic, DAX, GDN, Native), social media (including Facebook, Instagram, Twitter, Snapchat) and Education Channels (including UCAS, WhatUni, The Student Room, IDP Connect). Please note that the University has an outdoor media supplier therefore, outdoor media buying is excluded from this opportunity. This contract will be for a period of 3 years with an option to extend for a further period of 2 years for the total of a 5-year contract term. Please note, this tender opportunity is the next stage of the process following the issue of the early engagement PIN notice, issued on 2 February 2020 to understand the market and the capacity within that to start early engagement with suppliers. Additional information: ERDF Grant Funding",
                "awardCriteria": {
                    "criteria": [
                        {
                            "name": "Technical weighting",
                            "type": "quality",
                            "description": "70"
                        },
                        {
                            "name": "Management Fee",
                            "type": "cost",
                            "description": "30"
                        }
                    ]
                },
                "hasOptions": false,
                "status": "cancelled"
            }
        ],
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "region": "UKG31"
                    }
                ],
                "deliveryLocation": {
                    "description": "Birmingham"
                },
                "relatedLot": "1"
            }
        ],
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "procedure": {
            "isAccelerated": true,
            "acceleratedRationale": "This tender opportunity is the next stage of the procurement process following the issue of a PIN Notice on 2 February 2020 for a market engagement event."
        }
    },
    "awards": [
        {
            "id": "020086-2021-PS005A-1",
            "relatedLots": [
                "1"
            ],
            "title": "Strategic Marketing & Media Services",
            "status": "active",
            "suppliers": [
                {
                    "id": "GB-FTS-25780",
                    "name": "Agden Limited"
                }
            ]
        }
    ],
    "parties": [
        {
            "id": "GB-FTS-25779",
            "name": "Birmingham City University",
            "identifier": {
                "legalName": "Birmingham City University"
            },
            "address": {
                "streetAddress": "https://www.delta-esourcing.com/suppliers/tender-opportunities/, 15 Bartholomew Row, University House",
                "locality": "Birmingham",
                "region": "UKG31",
                "postalCode": "B5 5JU",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "name": "Birmingham City University",
                "telephone": "+44 01213317677",
                "email": "Claire.Donnelly@bcu.ac.uk"
            },
            "roles": [
                "buyer"
            ],
            "details": {
                "url": "http://bcu.ac.uk",
                "buyerProfile": "http://www.bcu.ac.uk",
                "classifications": [
                    {
                        "scheme": "TED_CA_TYPE",
                        "id": "BODY_PUBLIC",
                        "description": "Body governed by public law"
                    },
                    {
                        "scheme": "COFOG",
                        "id": "09",
                        "description": "Education"
                    }
                ]
            }
        },
        {
            "id": "GB-FTS-172",
            "name": "European Union",
            "roles": [
                "funder"
            ]
        },
        {
            "id": "GB-FTS-25780",
            "name": "Agden Limited",
            "identifier": {
                "legalName": "Agden Limited",
                "id": "07199718"
            },
            "address": {
                "streetAddress": "2 Chapel Court, 42 Holly Walk",
                "locality": "Leamington Spa",
                "region": "UKG31",
                "postalCode": "CV32 4YS",
                "countryName": "United Kingdom"
            },
            "roles": [
                "supplier"
            ],
            "details": {
                "url": "https://www.adgenuk.com",
                "scale": "sme"
            }
        },
        {
            "id": "GB-FTS-25781",
            "name": "Birmingham City University",
            "identifier": {
                "legalName": "Birmingham City University"
            },
            "address": {
                "streetAddress": "15 Bartholomew Row",
                "locality": "Birmingham",
                "postalCode": "B55 JU",
                "countryName": "United Kingdom"
            },
            "roles": [
                "reviewBody"
            ],
            "details": {
                "url": "http://bcu.ac.uk"
            }
        },
        {
            "id": "GB-FTS-88",
            "name": "Royal Courts of Justice",
            "identifier": {
                "legalName": "Royal Courts of Justice"
            },
            "address": {
                "streetAddress": "Strand",
                "locality": "London",
                "postalCode": "WC2A 2LL",
                "countryName": "United Kingdom"
            },
            "roles": [
                "mediationBody"
            ]
        }
    ],
    "buyer": {
        "id": "GB-FTS-25779",
        "name": "Birmingham City University"
    },
    "planning": {
        "budget": {
            "finance": [
                {
                    "id": "1",
                    "description": "https://www.delta-esourcing.com/delta/buyers/tenders/viewTenderStatus.html?id=497389970",
                    "financingParty": {
                        "name": "European Union",
                        "id": "GB-FTS-172"
                    },
                    "relatedLots": [
                        "1"
                    ]
                }
            ]
        }
    },
    "contracts": [
        {
            "id": "020086-2021-PS005A-1",
            "awardID": "020086-2021-PS005A-1",
            "title": "Strategic Marketing & Media Services",
            "status": "active",
            "value": {
                "amount": 4000000,
                "currency": "GBP"
            },
            "dateSigned": "2020-06-30T00:00:00+01:00"
        }
    ],
    "bids": {
        "statistics": [
            {
                "id": "1",
                "measure": "bids",
                "relatedLot": "1",
                "value": 9
            },
            {
                "id": "2",
                "measure": "smeBids",
                "relatedLot": "1",
                "value": 4
            },
            {
                "id": "3",
                "measure": "foreignBidsFromEU",
                "relatedLot": "1",
                "value": 0
            },
            {
                "id": "4",
                "measure": "foreignBidsFromNonEU",
                "relatedLot": "1",
                "value": 0
            },
            {
                "id": "5",
                "measure": "electronicBids",
                "relatedLot": "1",
                "value": 9
            }
        ]
    },
    "links": [
        {
            "rel": "prev",
            "href": "https://ted.europa.eu/udl?uri=TED:NOTICE:114840-2020:TEXT:EN:HTML"
        }
    ],
    "language": "en"
}