{
    "tag": [
        "compiled"
    ],
    "id": "ocds-h6vhtk-02f0c4-2021-10-27T18:14:02+01:00",
    "date": "2021-10-27T18:14:02+01:00",
    "ocid": "ocds-h6vhtk-02f0c4",
    "description": "The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement. For more information about this opportunity, please visit the Delta eSourcing portal at: https://neupc.delta-esourcing.com/tenders/UK-UK-Leeds:-Advertising-and-marketing-services./G3N7J64SCS To respond to this opportunity, please click here: https://neupc.delta-esourcing.com/respond/G3N7J64SCS GO Reference: GO-20211027-PRO-19143723",
    "initiationType": "tender",
    "tender": {
        "id": "PFB022LTU",
        "legalBasis": {
            "id": "32014L0024",
            "scheme": "CELEX"
        },
        "title": "Media Buying",
        "status": "active",
        "classification": {
            "scheme": "CPV",
            "id": "79340000",
            "description": "Advertising and marketing services"
        },
        "mainProcurementCategory": "services",
        "description": "The university wishes to contract with an agency for the next 36 months to provide paid media (including social) services to meet Leeds Trinity University's objectives. The fundamental requirement is to improve awareness and perception of Leeds Trinity University leading to increased student numbers using the strategy: *Drive Awareness - Make audiences aware of Leeds Trinity University *Drive Engagement - Make audiences experience what Leeds Trinity University offers and build an enquirer database through Open Day bookings, prospectus/ course guide requests and enquiries *Drive Applications - Make audiences apply to Leeds Trinity University *Drive Conversion - Make audiences select Leeds Trinity University as their first choice and enrol",
        "value": {
            "amount": 500000,
            "currency": "GBP"
        },
        "lots": [
            {
                "id": "1",
                "description": "The university wishes to contract with an agency for the next 36 months to provide paid media (including social) services to meet Leeds Trinity University's objectives. The fundamental requirement is to improve awareness and perception of Leeds Trinity University leading to increased student numbers using the strategy: *Drive Awareness - Make audiences aware of Leeds Trinity University *Drive Engagement - Make audiences experience what Leeds Trinity University offers and build an enquirer database through Open Day bookings, prospectus/ course guide requests and enquiries *Drive Applications - Make audiences apply to Leeds Trinity University *Drive Conversion - Make audiences select Leeds Trinity University as their first choice and enrol Additional information: To respond to this opportunity please click here: https://neupc.delta-esourcing.com/respond/G3N7J64SCS",
                "value": {
                    "amount": 500000,
                    "currency": "GBP"
                },
                "contractPeriod": {
                    "durationInDays": 1080
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "At the expiry of this contract, it is envisaged a superseding contract will be in place"
                },
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "hasOptions": true,
                "options": {
                    "description": "The contract is subject to annual review"
                },
                "status": "active"
            }
        ],
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "region": "UKE42"
                    }
                ],
                "deliveryLocation": {
                    "description": "Leeds"
                },
                "relatedLot": "1"
            }
        ],
        "submissionMethod": [
            "electronicSubmission",
            "written"
        ],
        "submissionMethodDetails": "https://neupc.delta-esourcing.com/",
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "coveredBy": [
            "GPA"
        ],
        "tenderPeriod": {
            "endDate": "2021-12-01T12:00:00Z"
        },
        "submissionTerms": {
            "languages": [
                "en"
            ],
            "bidValidityPeriod": {
                "durationInDays": 90
            }
        },
        "awardPeriod": {
            "startDate": "2021-12-01T12:00:00Z"
        },
        "bidOpening": {
            "date": "2021-12-01T12:00:00Z",
            "address": {
                "streetAddress": "https://neupc.delta-esourcing.com"
            }
        },
        "hasRecurrence": true,
        "contractTerms": {
            "hasElectronicOrdering": true,
            "electronicInvoicingPolicy": "allowed",
            "hasElectronicPayment": true
        },
        "recurrence": {
            "description": "30 months from award of this contract"
        }
    },
    "parties": [
        {
            "id": "GB-FTS-5048",
            "name": "Leeds Trinity University",
            "identifier": {
                "legalName": "Leeds Trinity University"
            },
            "address": {
                "streetAddress": "Brownberrie Lane",
                "locality": "Leeds",
                "region": "UKE42",
                "postalCode": "LS18 5HD",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "name": "Mark Hayter",
                "telephone": "+44 1132837100",
                "email": "m.hayter@leedstrinity.ac.uk",
                "url": "https://neupc.delta-esourcing.com/"
            },
            "roles": [
                "buyer",
                "reviewBody",
                "mediationBody",
                "reviewContactPoint"
            ],
            "details": {
                "url": "https://www.leedstrinity.ac.uk/",
                "buyerProfile": "https://neupc.delta-esourcing.com/",
                "classifications": [
                    {
                        "scheme": "TED_CA_TYPE",
                        "id": "BODY_PUBLIC",
                        "description": "Body governed by public law"
                    },
                    {
                        "scheme": "COFOG",
                        "id": "09",
                        "description": "Education"
                    }
                ]
            },
            "additionalContactPoints": [
                {
                    "telephone": "+44 1132837100"
                }
            ]
        }
    ],
    "buyer": {
        "id": "GB-FTS-5048",
        "name": "Leeds Trinity University"
    },
    "language": "en"
}