{
    "tag": [
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    ],
    "id": "ocds-h6vhtk-0319f8-2022-02-22T12:15:05Z",
    "date": "2022-02-22T12:15:05Z",
    "ocid": "ocds-h6vhtk-0319f8",
    "description": "The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement. For more information about this opportunity, please visit the Delta eSourcing portal at: https://neupc.delta-esourcing.com/tenders/UK-UK-Bradford:-Marketing-services./8C55HMV3BB To respond to this opportunity, please click here: https://neupc.delta-esourcing.com/respond/8C55HMV3BB GO Reference: GO-2022222-PRO-19691832",
    "initiationType": "tender",
    "tender": {
        "id": "ocds-h6vhtk-0319f8",
        "legalBasis": {
            "id": "32014L0024",
            "scheme": "CELEX"
        },
        "title": "Creative Development and Marketing Planning Services",
        "status": "active",
        "classification": {
            "scheme": "CPV",
            "id": "79342000",
            "description": "Marketing services"
        },
        "mainProcurementCategory": "services",
        "description": "This contract is for the provision of creative development and marketing planning services to support campaigns co-ordinated by the Advertising, Marketing and Insight (AMSI) department. The estimated value of the contract over 3 years is between PS50k and PS250k per annum - however this is not guaranteed as it is dependent on a number of projects currently in progress or planning stage.",
        "value": {
            "amount": 500000,
            "currency": "GBP"
        },
        "lots": [
            {
                "id": "1",
                "description": "This contract is for the provision of creative development and marketing planning services to support campaigns co-ordinated by the Advertising, Marketing and Insight (AMSI) department. The estimated value of the contract over 3 years is between PS50k and PS250k Per annum - however this is not guaranteed as it is dependent on a number of projects currently in progress or planning stage.",
                "awardCriteria": {
                    "criteria": [
                        {
                            "name": "Understanding of UOB requirements, it's position in the HE sector and its target audience.",
                            "type": "quality",
                            "description": "15"
                        },
                        {
                            "name": "Provision of a complete creative service including evidence of effective ROI",
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                            "description": "15"
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                        {
                            "name": "Translate brand strategy into creative guidelines and campaign brands.",
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                            "name": "Dedicated staff structure",
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                            "description": "10"
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                            "name": "Sustainability",
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                },
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                },
                "contractPeriod": {
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                },
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                },
                "relatedLot": "1"
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        ],
        "submissionMethod": [
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        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "coveredBy": [
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        ],
        "tenderPeriod": {
            "endDate": "2022-03-31T12:00:00+01:00"
        },
        "submissionTerms": {
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        },
        "awardPeriod": {
            "startDate": "2022-03-31T12:00:00+01:00"
        },
        "bidOpening": {
            "date": "2022-03-31T12:00:00+01:00"
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        "hasRecurrence": false
    },
    "parties": [
        {
            "id": "GB-FTS-45001",
            "name": "University of Bradford",
            "identifier": {
                "legalName": "University of Bradford"
            },
            "address": {
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                "locality": "Bradford",
                "region": "UKE41",
                "postalCode": "BD71DP",
                "countryName": "United Kingdom"
            },
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                "email": "J.platts@bradford.ac.uk",
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            "roles": [
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                "classifications": [
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                        "description": "Education"
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                ]
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        },
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            "id": "GB-FTS-3413",
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            "address": {
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                "postalCode": "BD1 7DP",
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            },
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    "language": "en"
}