{
    "tag": [
        "compiled"
    ],
    "id": "ocds-h6vhtk-0601f6-2026-01-08T14:23:45Z",
    "date": "2026-01-08T14:23:45Z",
    "ocid": "ocds-h6vhtk-0601f6",
    "initiationType": "tender",
    "parties": [
        {
            "id": "GB-PPON-PJQM-1124-QDHW",
            "name": "Royal Borough of Windsor & Maidenhead",
            "identifier": {
                "scheme": "GB-PPON",
                "id": "PJQM-1124-QDHW"
            },
            "address": {
                "streetAddress": "St Ives Road",
                "locality": "Maidenhead",
                "postalCode": "SL6 1RF",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKJ11"
            },
            "contactPoint": {
                "email": "procurement@rbwm.gov.uk"
            },
            "roles": [
                "buyer"
            ],
            "details": {
                "classifications": [
                    {
                        "id": "publicAuthoritySubCentralGovernment",
                        "scheme": "UK_CA_TYPE",
                        "description": "Public authority - sub-central government"
                    }
                ]
            }
        }
    ],
    "buyer": {
        "id": "GB-PPON-PJQM-1124-QDHW",
        "name": "Royal Borough of Windsor & Maidenhead"
    },
    "planning": {
        "milestones": [
            {
                "id": "engagement",
                "type": "engagement",
                "description": "RBWM is keen understand market interest and capacity. If you think your organisation could provide these services, please e-mail: Joey.Stanford@RBWM.gov.uk. Please e-mail the same if you have any questions. Responses must be provided by 4pm on 22/01/2026.",
                "dueDate": "2026-01-22T23:59:59Z",
                "status": "scheduled"
            }
        ],
        "documents": [
            {
                "id": "001502-2026",
                "documentType": "marketEngagementNotice",
                "noticeType": "UK2",
                "description": "Preliminary market engagement notice on Find a Tender",
                "url": "https://www.find-tender.service.gov.uk/Notice/001502-2026",
                "datePublished": "2026-01-08T14:23:45Z",
                "format": "text/html"
            }
        ]
    },
    "tender": {
        "id": "ocds-h6vhtk-0601f6",
        "legalBasis": {
            "id": "2023/54",
            "scheme": "UKPGA",
            "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
        },
        "title": "VisitWindsor Membership Revenue Share Contract",
        "description": "RBWM are exploring options to procure a tourism sales and marketing specialist to support membership growth and retention, drive upsells and cross sales for its VisitWindsor arm. The supplier would be entitled to a share of the revenue. The company will be expected to: - Create a new CRM system to manage and monitor sales and conversations. - Provide a dedicated Account Manager as an extension of the VisitWindsor team. - Work with VisitWindsor membership pack with clear ROI on packages. - Research database of businesses and outreach to gain decision maker. - Contact tourism-facing businesses not currently members. - Convert memberships from calls/engagement. - Create confirmation agreements. - Create member product listings on VisitWindsor destination management system. - Invoice members, share live reconciliation document with VisitWindsor and pay RBWM revenue share on monthly basis. - Work with members to ensure they are maximising their referrals and ROI. - Call the member every 6 to 8 weeks to discuss ROI and suggest changes/alterations to listing to support a higher CTR. - Continual communication on Windsor and Maidenhead news and opportunities. - Represent VisitWindsor professionally, maintaining the high standards set by the team, build relationships and create trust and a supportive understanding ear. - Work on renewals 90 days out to ensure members are aware and have the stats required and understand the support they have had over the previous year. For a high-level breakdown of businesses and non-members in the area, please contact: Joey.Stanford@RBWM.gov.uk.",
        "items": [
            {
                "id": "1",
                "additionalClassifications": [
                    {
                        "scheme": "CPV",
                        "id": "75125000",
                        "description": "Administrative services related to tourism affairs"
                    },
                    {
                        "scheme": "CPV",
                        "id": "79340000",
                        "description": "Advertising and marketing services"
                    },
                    {
                        "scheme": "CPV",
                        "id": "98100000",
                        "description": "Membership organisation services"
                    }
                ],
                "deliveryAddresses": [
                    {
                        "region": "UKJ",
                        "country": "GB",
                        "countryName": "United Kingdom"
                    }
                ],
                "relatedLot": "1"
            }
        ],
        "mainProcurementCategory": "services",
        "specialRegime": [
            "concession"
        ],
        "aboveThreshold": false,
        "lots": [
            {
                "id": "1",
                "suitability": {
                    "sme": true,
                    "vcse": true
                },
                "contractPeriod": {
                    "startDate": "2026-08-01T00:00:00+01:00",
                    "endDate": "2031-08-31T23:59:59+01:00",
                    "maxExtentDate": "2036-08-31T23:59:59+01:00"
                },
                "hasRenewal": true,
                "status": "planning"
            }
        ],
        "status": "planning"
    },
    "language": "en"
}