{
    "tag": [
        "compiled"
    ],
    "id": "ocds-kuma6s-131731-2023-05-19T10:25:50Z",
    "date": "2023-05-19T10:25:50Z",
    "ocid": "ocds-kuma6s-131731",
    "initiationType": "tender",
    "parties": [
        {
            "id": "org-82",
            "name": "NHS Wales Shared Services Partnership-Procurement Services (hosted by Velindre University NHS Trust)",
            "address": {
                "streetAddress": "4-5 Charnwood Court,, Heol Billingsley, Parc Nantgarw,",
                "locality": "Cardiff",
                "postalCode": "CF15 7QZ"
            },
            "contactPoint": {
                "name": "Owen Rees",
                "telephone": "+44 1443848585",
                "url": "http://nwssp.nhs.wales/ourservices/procurement-services/"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "org-83",
            "name": "Sbw Advertising",
            "address": {
                "streetAddress": "Cambrian Buildings, Ground Floor, Mount Stuart Square,",
                "locality": "Cardiff",
                "postalCode": "CF105FL"
            },
            "contactPoint": {
                "name": "Leticia Korin-Moore",
                "url": "https://www.sbwadvertising.co.uk"
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "name": "NHS Wales Shared Services Partnership-Procurement Services (hosted by Velindre University NHS Trust)",
        "id": "org-82"
    },
    "tender": {
        "id": "ocds-kuma6s-131731-tender-131731",
        "title": "Media Planning and Buying Partner - Healthy Weight Healthy You - PHW-MINI-52265",
        "description": "The Health Improvement Division of Public Health Wales are seeking to commission a suitably qualified and experienced agency to assist in the planning, buying and evaluation of a range of media all aimed at promoting the achievement and maintenance of a healthy weight.The successful partner will deliver a range of media services on a call-off basis over the lifetime of the contract up to and including March 2024.Working closely with the in-house Social Marketing team and our appointed creative partners, the successful partner will be experienced at providing the following services on a call-off basis over the lifetime of the contract. Such services may include (but are not limited to):Media planning:- Strategic and integrated long-term planning of media activities- Selection of appropriate channels to ensure our activities are integrated and reach our intended audience(s)- Audience Segmentation- Integration of Behaviour Change strategyMedia buying:- Purchasing of media from a range of relevant suppliers ensuring best reach and value- Television (broadcast and programmatic)- Out of home (print and digital)- Radio (broadcast and programmatic)- Print (newspapers/magazines)- Digital (paid search/social/display etc.)Campaign evaluation:- Methodical review and evaluation of activities to ensure future campaigns can be optimised reliablyOther media services:- There may be occasions where the supplier is required to provide additional services that are related to the fulfilment of the media activity",
        "mainProcurementCategory": "services",
        "additionalClassifications": [
            {
                "id": "79340000",
                "description": "Advertising and marketing services",
                "scheme": "CPV"
            }
        ]
    },
    "awards": [
        {
            "id": "ocds-kuma6s-131731-award-131731-65",
            "value": {
                "amount": 410000,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "org-83",
                    "name": "Sbw Advertising"
                }
            ],
            "items": [
                {
                    "id": "ocds-kuma6s-131731-awarditem-131731-65"
                }
            ]
        }
    ],
    "contracts": [
        {
            "id": "ocds-kuma6s-131731-award-131731-65",
            "awardID": "ocds-kuma6s-131731-award-131731-65",
            "status": "active",
            "dateSigned": "2023-03-24T00:00:00Z"
        }
    ],
    "bids": {
        "statistics": [
            {
                "id": "ocds-kuma6s-131731-bidsstatistic-131731-65",
                "measure": "bids",
                "value": 4
            }
        ]
    },
    "noticetype": "S2W Notice - Website Contract Award Notice"
}