{
    "tag": [
        "compiled"
    ],
    "id": "ocds-kuma6s-158677-2025-11-28T09:40:11Z",
    "date": "2025-11-28T09:40:11Z",
    "ocid": "ocds-kuma6s-158677",
    "initiationType": "tender",
    "parties": [
        {
            "id": "org-1",
            "name": "Llywodraeth Cymru / Welsh Government",
            "address": {
                "streetAddress": "Gwasanaethau Caffael Corfforaethol / Corporate Procurement Services, Parc Cathays / Cathays Park,",
                "locality": "Caerdydd / Cardiff",
                "postalCode": "CF10 3NQ"
            },
            "contactPoint": {
                "name": "Mark Davies",
                "telephone": "+44 3000257095",
                "url": "http://gov.wales"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "org-3",
            "name": "Dotdigital Emea Limited",
            "address": {
                "streetAddress": "1 London Bridge,",
                "locality": "London",
                "postalCode": "SE19BG"
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "name": "Llywodraeth Cymru / Welsh Government",
        "id": "org-1"
    },
    "tender": {
        "id": "ocds-kuma6s-158677-tender-158677",
        "title": "Visit Wales email marketing platform",
        "description": "an email marketing platform to support Visit Wales' 2026-29 Domestic and International Marketing Campaigns for business to consumer and business to business communications.",
        "mainProcurementCategory": "services",
        "additionalClassifications": [
            {
                "id": "72212445",
                "description": "Customer Relation Management software development services",
                "scheme": "CPV"
            },
            {
                "id": "72413000",
                "description": "World wide web (www) site design services",
                "scheme": "CPV"
            },
            {
                "id": "79340000",
                "description": "Advertising and marketing services",
                "scheme": "CPV"
            },
            {
                "id": "79341400",
                "description": "Advertising campaign services",
                "scheme": "CPV"
            }
        ]
    },
    "awards": [
        {
            "id": "ocds-kuma6s-158677-award-158677-2",
            "value": {
                "amount": 121000,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "org-3",
                    "name": "Dotdigital Emea Limited"
                }
            ],
            "items": [
                {
                    "id": "ocds-kuma6s-158677-awarditem-158677-2"
                }
            ]
        }
    ],
    "contracts": [
        {
            "id": "ocds-kuma6s-158677-award-158677-2",
            "awardID": "ocds-kuma6s-158677-award-158677-2",
            "status": "active",
            "dateSigned": "2025-11-27T00:00:00Z"
        }
    ],
    "bids": {
        "statistics": [
            {
                "id": "ocds-kuma6s-158677-bidsstatistic-158677-2",
                "measure": "bids",
                "value": 1
            }
        ]
    },
    "noticetype": "S2W Notice - Website Contract Award Notice"
}