---
title: "Behavioural Audit of Online Services"
ocid: "ocds-b5fd17-04ebe061-6ebf-4721-8a32-199a27f55b06"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-04ebe061-6ebf-4721-8a32-199a27f55b06"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-04ebe061-6ebf-4721-8a32-199a27f55b06.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-04ebe061-6ebf-4721-8a32-199a27f55b06.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "OFCOM"
published: "2024-10-10"
---

# Behavioural Audit of Online Services

Buyer: OFCOM  
Current stage: Award  
OCID: ocds-b5fd17-04ebe061-6ebf-4721-8a32-199a27f55b06

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## Summary

OFCOM has awarded a contract for the "Behavioural Audit of Online Services" to The Behavioural Insights Team. This project, classified under market research services, involves designing, running, analysing, and reporting on a behavioural audit. The audit aims to explore online user journeys to understand how design elements impact user behaviours and potential risks, particularly concerning online harms. The procurement method employed was a mini competition. The project's contract period starts on 1st October 2024 and ends on 31st May 2025, with the contract value set at £137,238. The key dates include the tender period ending on 16th August 2024 and the award published on 10th October 2024.

This tender offers significant opportunities for businesses specialising in behavioural research and market analysis, particularly those adept at evaluating user interactions with digital platforms. Companies with expertise in online safety, user experience design, and impact assessment will find this contract particularly relevant. SMEs and VCSEs (Voluntary, Community and Social Enterprises) are noted as suitable to bid, making it an excellent prospect for smaller enterprises looking to establish or expand their footprint in the public sector market. The project's outcome will require a detailed understanding of online behaviours and the ability to offer insights that can drive safer and more user-friendly digital environments.

## Notice

Design, run, analyse and report results of a behavioural audit*. This will explore and analyse online user journeys (adult & children) to better understand how the design, features and functionalities may impact the risks of harms online. * Systematically mapping online design practices and evaluating their potential impact on user behaviour and outcomes.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/e7ae2cdd-50b2-455c-87d1-251730625fe5 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Other - Mini Competition |
| Tender suitability | SME, VCSE |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 10 Oct 2024 |
| Submission deadline | 16 Aug 2024 |
| Future notice date | Not specified |
| Award date | 29 Sep 2024 |
| Contract period | 30 Sep 2024 - 31 May 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £137,238 |
| Lots value | Not specified |
| Awards value | £137,328 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | OFCOM |
| Locality | LONDON |
| Post town | South East London |
| Postcode | SE1 9HA |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI4 Inner London - East |
| ITL 3 | TLI44 Lewisham and Southwark |
| Local authority | Southwark |
| Electoral ward | Borough & Bankside |
| Westminster constituency | Bermondsey and Old Southwark |
| Delivery location | TLI London |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | THE BEHAVIOURAL INSIGHTS TEAM |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 10 Oct 2024 at 13:22 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/e7ae2cdd-50b2-455c-87d1-251730625fe5

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/e7ae2cdd-50b2-455c-87d1-251730625fe5
  10th October 2024 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-04ebe061-6ebf-4721-8a32-199a27f55b06. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-04ebe061-6ebf-4721-8a32-199a27f55b06.json.