--- title: "Media planning and Buying for the National Museum for the Royal Navy" ocid: "ocds-b5fd17-05a07975-aaf7-4ab9-be62-61955b9567cf" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-05a07975-aaf7-4ab9-be62-61955b9567cf" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-05a07975-aaf7-4ab9-be62-61955b9567cf.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-05a07975-aaf7-4ab9-be62-61955b9567cf.json" source: "Contracts Finder" current_stage: "Tender" buyer: "THE NATIONAL MUSEUM OF THE ROYAL NAVY" published: "2017-01-25" --- # Media planning and Buying for the National Museum for the Royal Navy Buyer: THE NATIONAL MUSEUM OF THE ROYAL NAVY Current stage: Tender OCID: ocds-b5fd17-05a07975-aaf7-4ab9-be62-61955b9567cf [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-05a07975-aaf7-4ab9-be62-61955b9567cf) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-05a07975-aaf7-4ab9-be62-61955b9567cf.json) ## Summary The National Museum of the Royal Navy is seeking to engage in media planning and buying services for its key attractions, including Portsmouth Historic Dockyard and Fleet Air Arm Museum, located in South East England. This open procurement process aims to increase visitor footfall during the 12-month period starting 1st April 2017, with bids due by 6th March 2017. The contract has an estimated value of £220,000 and will run from 1st April 2017 to 31st March 2018. Interested parties should ensure they are well-acquainted with media options including radio, outdoor advertising, and television. This tender presents a significant opportunity for marketing firms and advertising agencies, particularly those specialising in media planning and buying. Companies that can create impactful advertising campaigns targeting local audiences, especially during peak travel periods, will be well-positioned to compete. Small and medium-sized enterprises (SMEs) are encouraged to participate, as the buying organisation is open to engaging with businesses of varying sizes. ## Notice Media planning and buying for the National Museum of the Royal Navy (NMRN) for key attraction destinations: Portsmouth Historic Dockyard (Hampshire), Fleet Air Arm Museum (Somerset) and NMRN Hartlepool. Media buying to consider all options including radio, outdoor advertising and TV. Key objectives are: - To increase awareness to drive visitor footfall in the 12 month period commencing 1st April 2017 - To plan and execute a strong offline advertising campaign to gain cut-through to audiences within the 90 minute drive time of each of the destinations - To deliver impactful call to action 'BUY NOW, BOOK ON LINE SAVE 20%' campaigns affording as many opportunities to hear and see as possible. - To target key audiences especially during the school holidays and half terms to encourage visits while living or visiting key destination hot spots located within the 90 minute drive time of the destinations. ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/bdfe88fd-9ba2-4a97-9f9e-42ade00409a4 | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 25 Jan 2017 | | Submission deadline | 6 Mar 2017 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 31 Mar 2017 - 31 Mar 2018 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £220,000 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | THE NATIONAL MUSEUM OF THE ROYAL NAVY | | Locality | PORTSMOUTH | | Post town | Portsmouth | | Postcode | PO1 3NH | | Country | England | | ITL 1 | TLJ South East (England) | | ITL 2 | TLJ3 Hampshire and Isle of Wight | | ITL 3 | TLJ31 Portsmouth | | Local authority | Portsmouth | | Electoral ward | Charles Dickens | | Westminster constituency | Portsmouth South | | Delivery location | TLJ South East (England) | ## CPV Codes ### Divisions - 32 - Radio, television, communication, telecommunication and related equipment - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 32000000 - Radio, television, communication, telecommunication and related equipment - 79000000 - Business services: law, marketing, consulting, recruitment, printing and security ## Release History - 25 Jan 2017 at 14:26 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/bdfe88fd-9ba2-4a97-9f9e-42ade00409a4 - 25 Jan 2017 at 14:17 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/bdfe88fd-9ba2-4a97-9f9e-42ade00409a4 - 24 Jan 2017 at 09:35 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/bdfe88fd-9ba2-4a97-9f9e-42ade00409a4 ## Documents - https://www.contractsfinder.service.gov.uk/Notice/bdfe88fd-9ba2-4a97-9f9e-42ade00409a4 25th January 2017 - Opportunity notice on Contracts Finder - https://www.contractsfinder.service.gov.uk/Notice/Attachment/e7d5c1f6-3bae-4c17-9c48-42ea8b558768 INVITATION TO TENDER FOR MEDIA PLANNING AND BUYING. - https://www.contractsfinder.service.gov.uk/Notice/Attachment/43c33699-566a-4bf5-9619-d4acddecf980 ## Notice URLs - http://www.nmrn.org.uk ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-05a07975-aaf7-4ab9-be62-61955b9567cf. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-05a07975-aaf7-4ab9-be62-61955b9567cf.json.