---
title: "Digital Advertising: Suicide Prevention and Mental Health Support"
ocid: "ocds-b5fd17-0edfd7bc-9c81-48af-9904-52dfebd04517"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-0edfd7bc-9c81-48af-9904-52dfebd04517"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-0edfd7bc-9c81-48af-9904-52dfebd04517.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-0edfd7bc-9c81-48af-9904-52dfebd04517.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "LIVERPOOL CITY COUNCIL"
published: "2021-10-20"
---

# Digital Advertising: Suicide Prevention and Mental Health Support

Buyer: LIVERPOOL CITY COUNCIL  
Current stage: Award  
OCID: ocds-b5fd17-0edfd7bc-9c81-48af-9904-52dfebd04517

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## Summary

Liverpool City Council is seeking proposals for "Digital Advertising: Suicide Prevention and Mental Health Support" as part of two behaviour change initiatives aimed at raising awareness for mental health concerns. The procurement falls under the advertising and marketing services industry and is currently in the Award stage. The tender was published on 10th September 2021, with a submission deadline of 27th September 2021. The contract period for the awarded tender is set to begin on 11th October 2021 and will last until 31st May 2022, with a total contract value of £39,500.

This tender presents a significant opportunity for marketing and advertising agencies, particularly those with expertise in digital campaigns and targeting strategies. Small and medium-sized enterprises (SMEs) looking to expand their market presence should consider competing for this contract, as it involves innovative advertising strategies aimed at diverse age groups. Agencies with a strong understanding of mental health campaigns and community engagement would be especially well-suited to meet the requirements outlined in this procurement process.

## Notice

Liverpool City Council are currently developing two behaviour change initiatives to raise awareness of the support available for mental health concerns including suicide prevention. The two initiatives are: 1 Suicide Prevention: Targeted at people who are concerned about someone who may be contemplating suicide. The campaign raised awareness of signs to look out for, how to approach someone & what to say and services available to help. 2 Mental wellbeing support: Targeted at all ages, the campaign raises awareness of the range of services available based on the level of support needed. The overarching strategy with both campaigns is to engage with adults 16+ to raise awareness, educate and motivate action. This is an exciting opportunity for an agency to be involved in the delivery of these two innovative campaigns. We are looking to appoint an agency with strong targeting and optimisation skills to deliver a digital advertising plan for the two campaigns. Additional information: Please do not contact officers directly - use the messaging function on ProContract portal

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/7e6e600d-fe1a-4911-a102-9966ffbb6e19 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 20 Oct 2021 |
| Submission deadline | 27 Sep 2021 |
| Future notice date | Not specified |
| Award date | 19 Oct 2021 |
| Contract period | 24 Oct 2021 - 31 May 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £39,500 |
| Lots value | Not specified |
| Awards value | £39,500 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | LIVERPOOL CITY COUNCIL |
| Locality | LIVERPOOL |
| Post town | Liverpool |
| Postcode | L3 1DS |
| Country | England |
| ITL 1 | TLD North West (England) |
| ITL 2 | TLD7 Merseyside |
| ITL 3 | TLD72 Liverpool |
| Local authority | Liverpool |
| Electoral ward | Waterfront South |
| Westminster constituency | Liverpool Riverside |
| Delivery location | TLD North West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | ALWAYS BE CONTENT |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 20 Oct 2021 at 14:31 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/7e6e600d-fe1a-4911-a102-9966ffbb6e19
- 10 Sep 2021 at 13:04 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/8a102a54-de05-471e-961f-ab2a9d469855

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/7e6e600d-fe1a-4911-a102-9966ffbb6e19
  20th October 2021 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/8a102a54-de05-471e-961f-ab2a9d469855
  10th September 2021 - Opportunity notice on Contracts Finder
- https://procontract.due-north.com/Advert?advertId=d5f219ff-3612-ec11-810e-005056b64545
  Advert

## Notice URLs

- http://www.liverpool.gov.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-0edfd7bc-9c81-48af-9904-52dfebd04517. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-0edfd7bc-9c81-48af-9904-52dfebd04517.json.