---
title: "Media Planning and Buying Services"
ocid: "ocds-b5fd17-10423af6-9ae4-4744-9b29-2cbb1544c529"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-10423af6-9ae4-4744-9b29-2cbb1544c529"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-10423af6-9ae4-4744-9b29-2cbb1544c529.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-10423af6-9ae4-4744-9b29-2cbb1544c529.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "NORTHERN TRAINS LIMITED"
published: "2024-05-14"
---

# Media Planning and Buying Services

Buyer: NORTHERN TRAINS LIMITED  
Current stage: Tender  
OCID: ocds-b5fd17-10423af6-9ae4-4744-9b29-2cbb1544c529

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-10423af6-9ae4-4744-9b29-2cbb1544c529)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-10423af6-9ae4-4744-9b29-2cbb1544c529.json)

## Summary

The procurement process is being conducted by Northern Trains Limited for Media Planning and Buying Services in the advertising services category. The procurement involves a negotiated procedure with a selective method. The contract period is from 3rd January 2025 to 2nd January 2029, with an estimated value of £16,480,000. The tender deadline is 14th June 2024.

This tender opportunity by Northern Trains Limited presents a chance for experienced advertising media planning & buying agencies to coordinate Core Media plans. SMEs would find this opportunity particularly suitable to compete. The procurement stage is currently active, providing a window for interested businesses to participate in the competitive process and secure a long-term contract potentially worth millions.

## Notice

Text to be corrected in the original notice: Place of text to be modified: Description of procurement Instead of: Northern Trains Limited (Northern) are looking for an experienced advertising media planning & buying agency to co-ordinate Core Media plans covering all above the line activity (including but not limited to TV, Radio, DOOH, other ambient OOH formats, cinema and Video on Demand) as well as paid digital display advertising be it for awareness, acquisition or retention purposes. NTL is conducting this procurement using the negotiated procedure in accordance with regulation 47 of the Utilities Contracts Regulations 2016. Following the ITN Stage, NTL proposes to enter into one contract with the successful Tenderer for an initial period of 2 years and optional extension for a further period of two (2) years, to be taken in one (1) year periods, for a maximum potential period of four (4) years. Read: Northern Trains Limited (Northern) are looking for an experienced advertising media planning & buying agency to co-ordinate Core Media plans covering all above the line activity (including but not limited to TV, Radio, DOOH, other ambient OOH formats, cinema and Video on Demand) as well as paid digital display advertising be it for awareness, acquisition or retention purposes. NTL is conducting this procurement using the negotiated procedure in accordance with regulation 47 of the Utilities Contracts Regulations 2016. Following the ITN Stage, NTL proposes to enter into one contract with the successful Tenderer for an initial period of 2 years and optional extension for a further period of two (2) years, to be taken in one (1) year periods, for a maximum potential period of four (4) years. Contract end date amended within the notice published to Contracts Finder on the 14th of May 2024, from the 2nd of January 2026 to 2nd of January 2029. This duration includes the initial term of two (2) years commencing 2nd January 2025 up to 2nd January 2027, and two optional extensions to be taken in one (1) year periods for a total estimated value of PS16,480,000 for the full 4 year duration. Other additional information: Contract end date amended from 2nd of January 2026 to 2nd of January 2029. This duration includes the initial term of two (2) years, up to 2nd January 2027, and two optional extensions to be taken in one (1) year periods for a total estimated value of PS16,480,000 for the full 4 year duration. Northern Trains Limited (Northern) are looking for an experienced advertising media planning & buying agency to co-ordinate Core Media plans covering all above the line activity (including but not limited to TV, Radio, DOOH, other ambient OOH formats, cinema and Video on Demand) as well as paid digital display advertising be it for awareness, acquisition or retention purposes.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/28b23259-2b3b-44f9-9021-db754d9fd0de |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Negotiated procedure |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 14 May 2024 |
| Submission deadline | 14 Jun 2024 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 3 Jan 2025 - 2 Jan 2029 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £16,480,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | NORTHERN TRAINS LIMITED |
| Locality | YORK |
| Post town | York |
| Postcode | YO1 6JT |
| Country | England |
| ITL 1 | TLE Yorkshire and The Humber |
| ITL 2 | TLE2 North Yorkshire |
| ITL 3 | TLE21 York |
| Local authority | York |
| Electoral ward | Micklegate |
| Westminster constituency | York Central |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341000 - Advertising services

## Release History

- 14 May 2024 at 17:25 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/28b23259-2b3b-44f9-9021-db754d9fd0de
- 14 May 2024 at 15:40 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/28b23259-2b3b-44f9-9021-db754d9fd0de

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/28b23259-2b3b-44f9-9021-db754d9fd0de
  14th May 2024 - Opportunity notice on Contracts Finder
- https://www.delta-esourcing.com/tenders/UK-UK-York:-Advertising-services./HH83TG95BM
  Please follow this link to view the notice.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-10423af6-9ae4-4744-9b29-2cbb1544c529. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-10423af6-9ae4-4744-9b29-2cbb1544c529.json.
