---
title: "Place Promotion App"
ocid: "ocds-b5fd17-108becac-4645-43ff-9dc2-fa4751644610"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-108becac-4645-43ff-9dc2-fa4751644610"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-108becac-4645-43ff-9dc2-fa4751644610.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-108becac-4645-43ff-9dc2-fa4751644610.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "WEST OXFORDSHIRE DISTRICT COUNCIL"
published: "2021-04-26"
---

# Place Promotion App

Buyer: WEST OXFORDSHIRE DISTRICT COUNCIL  
Current stage: Tender  
OCID: ocds-b5fd17-108becac-4645-43ff-9dc2-fa4751644610

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## Summary

West Oxfordshire District Council is soliciting tenders for the "Place Promotion App," aimed at enhancing foot traffic in the local area. This initiative falls under the services industry, specifically programming services for application software (CPV code 72212000). The open procurement process allows participation until 28 April 2021, with a total contract value of £50,000, starting from 1 May 2021 and concluding on 30 April 2023. The project seeks to revitalise local businesses impacted by the Covid-19 pandemic, particularly in the South West region of the United Kingdom, with delivery addresses within Oxfordshire (postcode OX28 1NB).

This tender presents significant opportunities for businesses specialising in software application development, loyalty programme implementations, and digital marketing. Small to medium-sized enterprises (SMEs) with expertise in creating customer engagement platforms or those experienced in enhancing shopping experiences for towns would be well-positioned to compete. By participating in this procurement, businesses can contribute to the recovery of local economies by aiding in building a robust customer outreach tool and potentially increasing their own business's visibility and client base in the area.

## Notice

The Covid-19 pandemic has had a significant impact on the way we live our lives, in particular how we utilise our town centres. Many consumers are now shopping online and we have seen the deterioration of our towns in the form of empty shops and decreased footfall, etc. West Oxfordshire District Council is looking to roll out a loyalty/place promotion app that can promote customer facing businesses throughout the District. Functionality should include (but not be limited) to the following: ? Ability to list Consumer Offers ? Event Promotion ? Interactive Trails The purpose of the loyalty management platform is to support our existing local businesses by increasing footfall, encouraging repeat purchases, enhancing the customer experience and will also attract new customers to the district. It is hoped that the scheme will also attract new businesses to the towns. Additional information: To express interest and download the tender documentation please visit: https://in-tendhost.co.uk/publicagroup/aspx/Home Is a Recurrent Procurement Type? : No

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/a91a4d0a-7352-4cf4-9507-42b450d2fe2e |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (above threshold) |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 26 Apr 2021 |
| Submission deadline | 28 Apr 2021 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 1 May 2021 - 30 Apr 2023 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £50,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WEST OXFORDSHIRE DISTRICT COUNCIL |
| Locality | OXFORDSHIRE |
| Post town | Oxford |
| Postcode | OX28 1NB |
| Country | England |
| ITL 1 | TLJ South East (England) |
| ITL 2 | TLJ1 Berkshire, Buckinghamshire and Oxfordshire |
| ITL 3 | TLJ14 Oxfordshire CC |
| Local authority | West Oxfordshire |
| Electoral ward | Witney North |
| Westminster constituency | Witney |
| Delivery location | TLK South West (England) |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72212000 - Programming services of application software
- 72416000 - Application service providers

## Release History

- 26 Apr 2021 at 15:08 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/a91a4d0a-7352-4cf4-9507-42b450d2fe2e
- 14 Apr 2021 at 14:59 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/a91a4d0a-7352-4cf4-9507-42b450d2fe2e

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/a91a4d0a-7352-4cf4-9507-42b450d2fe2e
  26th April 2021 - Opportunity notice on Contracts Finder
- http://www.westoxon.gov.uk
  Additional information on how to apply for this contract

## Notice URLs

- https://in-tendhost.co.uk/publicagroup/aspx/Home

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-108becac-4645-43ff-9dc2-fa4751644610. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-108becac-4645-43ff-9dc2-fa4751644610.json.
