---
title: "Smart Speakers: functionalities, workflows, data and privacy issues"
ocid: "ocds-b5fd17-10c3a7e7-03e7-46d5-bc38-6a137a917c9a"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-10c3a7e7-03e7-46d5-bc38-6a137a917c9a"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-10c3a7e7-03e7-46d5-bc38-6a137a917c9a.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-10c3a7e7-03e7-46d5-bc38-6a137a917c9a.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "OFCOM"
published: "2023-02-20"
---

# Smart Speakers: functionalities, workflows, data and privacy issues

Buyer: OFCOM  
Current stage: Award  
OCID: ocds-b5fd17-10c3a7e7-03e7-46d5-bc38-6a137a917c9a

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## Summary

The Technology, Data and Innovation Group (TDIG) of OFCOM has completed a procurement process titled "Smart Speakers: functionalities, workflows, data and privacy issues" within the services category. The procurement method used was a limited competitive quotation below the threshold, with a contract value of £91,300. The tender period ended on 11th November 2022, and the contract runs from 13th December 2022 to 31st March 2023. The buying organisation, OFCOM, based in London, invited bids for research consultancy services related to smart speakers and their ecosystem.

This tender opportunity with OFCOM is suited for small and medium-sized enterprises (SMEs) in the research consultancy services industry. The project aims to enhance OFCOM's understanding of smart speaker technologies and the services provided on these devices. Businesses involved in technology strategic reviews, data analysis, and innovation consultancy would find this opportunity to be suitable for growth. The successful bidder, MTM London Ltd, will play a key role in assisting OFCOM with research insights to support its regulatory duties related to online services and privacy issues.

## Notice

The Technology, Data and Innovation Group (TDIG) is responsible for ensuring that Ofcom is fully informed of the latest technological innovations. As part of this, we are responsible for understanding the technologies that are deployed on online platforms and how this is likely to evolve in the future, as input to our policies and our operational approach to regulating these services. We also work within Ofcom's duties to enable and encourage innovation and appropriate technical standards. Smart speakers and other devices with in-built voice assistants are becoming an integral part of many people's homes and lives. Smart speakers are owned or used by a third of all UK adults and account for 6% of all audio consumption. 64% of audio consumed on a smart speaker is live radio. These devices support a range of online and domestic services such as search, tv/radio services, online shopping and the management of smart home devices. Smart Speakers have a particularly important role to play in the lives of people who do not like using traditional interfaces and could play even more significant role in the lives of the elderly or incapacitated. Smart speakers offer new ways of accessing and engaging with technology which are human-like and more flexible when compared with other consumer devices. Ofcom is interested in understanding how smart speakers work and interact with other elements of their ecosystem. We expect this research to improve our understanding of the technology supporting the delivery of services on smart speakers, especially understanding of the access that various content providers have to the UK audience. We expect that our findings from this project will further facilitate the discharge of our imminent duties in the regulation of online harms.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/e297a063-072a-4527-9206-c73d4148bda3 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Limited |
| Procurement method details | Competitive quotation (below threshold) |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 20 Feb 2023 |
| Submission deadline | 11 Nov 2022 |
| Future notice date | Not specified |
| Award date | 13 Dec 2022 |
| Contract period | 13 Dec 2022 - 31 Mar 2023 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £91,300 |
| Lots value | Not specified |
| Awards value | £91,300 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | OFCOM |
| Locality | LONDON |
| Post town | South East London |
| Postcode | SE1 9HA |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI4 Inner London - East |
| ITL 3 | TLI44 Lewisham and Southwark |
| Local authority | Southwark |
| Electoral ward | Borough & Bankside |
| Westminster constituency | Bermondsey and Old Southwark |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | MTM LONDON |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support
- 73 - Research and development services and related consultancy services

### Codes

- 72222000 - Information systems or technology strategic review and planning services
- 73210000 - Research consultancy services

## Release History

- 20 Feb 2023 at 10:39 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/e297a063-072a-4527-9206-c73d4148bda3

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/e297a063-072a-4527-9206-c73d4148bda3
  20th February 2023 - Awarded contract notice on Contracts Finder

## Provenance

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