---
title: "Business Events Development and Marketing - CANCELLED"
ocid: "ocds-b5fd17-1268f915-1ed1-48db-872e-248a5a2f83d9"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-1268f915-1ed1-48db-872e-248a5a2f83d9"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-1268f915-1ed1-48db-872e-248a5a2f83d9.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-1268f915-1ed1-48db-872e-248a5a2f83d9.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "WEST MIDLANDS GROWTH COMPANY LTD E-TENDERING"
published: "2024-05-14"
---

# Business Events Development and Marketing - CANCELLED

Buyer: WEST MIDLANDS GROWTH COMPANY LTD E-TENDERING  
Current stage: Tender  
OCID: ocds-b5fd17-1268f915-1ed1-48db-872e-248a5a2f83d9

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## Summary

The West Midlands Growth Company is seeking up to three suppliers for specialist marketing and lead generation support for Business Events Development and Marketing. The tender, titled "Business Events Development and Marketing," involves advertising and marketing services with a focus on enhancing the profile and reputation of the region. The procurement method is an open procedure below the threshold, with the tender period ending on May 24, 2024, and contract period starting on June 10, 2024. The location of the procurement is in the West Midlands region, United Kingdom.

This tender presents an opportunity for businesses in the advertising and marketing services sector to partner with the West Midlands Growth Company to promote the region's Business Tourism sector. Businesses offering marketing management consultancy, direct marketing services, and marketing services are well-suited to compete. The appointment of suppliers as strategic partners will involve delivering campaigns to increase awareness of the region's diverse offerings and venues, ultimately boosting positive sentiment and event hosting considerations.

## Notice

The West Midlands Growth Company (WMGC) has a requirement to establish an agreement with up to three suppliers to provide specialist marketing and lead generation support for the requirements included in the scope of this tender process. With strong economic fundamentals in place, the West Midlands has a unique opportunity to establish itself as truly globally competitive in the coming years. Global West Midlands - the West Midlands Growth Company's business plan for July 2023 - March 25 - sets out how we propose to utilise our key functional areas of inward investment, capital attraction, the visitor economy and strategic relationship management to address regional challenges and capitalise on our opportunities, delivering the Plan for Growth and levelling up the region: The strategic objectives for the visitor economy through the Global West Midlands programme are to: Enhance the profile & reputation of the region Create & sustain vibrant destinations The appointed supplier(s) will take on the role of West Midlands Growth Company's strategic partner and marketing agency to deliver campaigns and lead generation for the West Midlands Business Tourism (MICE) sector which will result in increased awareness of the region's diverse offer, venues and destinations, increasing positive sentiment towards the region, and ultimately the consideration to host an event. Additional information: Is a Recurrent Procurement Type? : No

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/6c8f8820-5005-4c18-bed6-ea5c3bb7742b |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 14 May 2024 |
| Submission deadline | 24 May 2024 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 10 Jun 2024 - 31 Mar 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WEST MIDLANDS GROWTH COMPANY LTD E-TENDERING |
| Locality | WEST MIDLANDS |
| Post town | Birmingham |
| Postcode | B4 6AT |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Ladywood |
| Westminster constituency | Birmingham Ladywood |
| Delivery location | TLG West Midlands (England) |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79342000 - Marketing services
- 79342100 - Direct marketing services
- 79413000 - Marketing management consultancy services

## Release History

- 14 May 2024 at 15:08 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/6c8f8820-5005-4c18-bed6-ea5c3bb7742b
- 7 May 2024 at 15:25 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/6c8f8820-5005-4c18-bed6-ea5c3bb7742b

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/6c8f8820-5005-4c18-bed6-ea5c3bb7742b
  14th May 2024 - Opportunity notice on Contracts Finder
- https://in-tendhost.co.uk/wmgrowth/aspx/
  Additional information on how to apply for this contract

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-1268f915-1ed1-48db-872e-248a5a2f83d9. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-1268f915-1ed1-48db-872e-248a5a2f83d9.json.
