---
title: "Advanced Social Media Analytics"
ocid: "ocds-b5fd17-13f9b182-da59-43ff-960b-845a58fc20eb"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-13f9b182-da59-43ff-960b-845a58fc20eb"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-13f9b182-da59-43ff-960b-845a58fc20eb.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-13f9b182-da59-43ff-960b-845a58fc20eb.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "H M REVENUE & CUSTOMS"
published: "2025-04-01"
---

# Advanced Social Media Analytics

Buyer: H M REVENUE & CUSTOMS  
Current stage: Award  
OCID: ocds-b5fd17-13f9b182-da59-43ff-960b-845a58fc20eb

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-13f9b182-da59-43ff-960b-845a58fc20eb)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-13f9b182-da59-43ff-960b-845a58fc20eb.json)

## Summary

HM Revenue & Customs (HMRC) has completed the procurement process for an "Advanced Social Media Analytics" project, classified under IT services: consulting, software development, Internet and support (CPV: 72000000). This process involved acquiring enterprise licences for an advanced social media analytical tool. The tender was conducted using a selective procurement method through a call-off from a framework agreement, and covered services to be delivered within the United Kingdom. Key dates included the tender period ending on 12th February 2025, the contract starting on 27th February 2025, and concluding on 26th March 2026. The award was formally updated on 1st April 2025, marking the completion stage of the procurement.

This tender represents significant growth opportunities for businesses specialising in IT services, particularly consulting and software development. With a procurement value of £29,500 to £59,000, small and medium-sized enterprises (SMEs) stand to benefit greatly from the contract’s scope. Companies with expertise in social media analytics and related IT support services are well-positioned to compete for similar future opportunities, particularly those capable of providing innovative digital solutions and strategic consultancy services. The awarded supplier, Fenix Media Limited T/A Pulsar, exemplifies the type of business that succeeded in this competition, showcasing the sector's potential for growth and partnership with government entities.

## Notice

These are enterprise licences which allow access to advanced social media analytical tool

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/636b062b-c0d8-4a02-95a7-9687d22b246f |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 1 Apr 2025 |
| Submission deadline | 12 Feb 2025 |
| Future notice date | Not specified |
| Award date | 19 Mar 2025 |
| Contract period | 27 Feb 2025 - 26 Mar 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £59,000 |
| Lots value | Not specified |
| Awards value | £29,500 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | H M REVENUE & CUSTOMS |
| Locality | LONDON |
| Post town | Southend-on-Sea |
| Postcode | SS99 1AA |
| Country | England |
| ITL 1 | TLH East (England) |
| ITL 2 | TLH3 Essex |
| ITL 3 | TLH31 Southend-on-Sea |
| Local authority | Southend-on-Sea |
| Electoral ward | Victoria |
| Westminster constituency | Southend East and Rochford |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | FENIX MEDIA LIMITED T/A PULSAR |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72000000 - IT services: consulting, software development, Internet and support

## Release History

- 1 Apr 2025 at 09:07 - AwardUpdate - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/636b062b-c0d8-4a02-95a7-9687d22b246f
- 31 Mar 2025 at 14:42 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/636b062b-c0d8-4a02-95a7-9687d22b246f

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/636b062b-c0d8-4a02-95a7-9687d22b246f
  1st April 2025 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/48e105de-581a-4eea-9bfc-50d20b5bf1db
- https://www.contractsfinder.service.gov.uk/Notice/SupplierAttachment/cca92b3d-360f-46b3-b67e-3c3a6770dd43

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-13f9b182-da59-43ff-960b-845a58fc20eb. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-13f9b182-da59-43ff-960b-845a58fc20eb.json.