---
title: "RM6214 DPS Call of contract for CQC Public Behaviour Change Campaign"
ocid: "ocds-b5fd17-14cbfb4a-edd3-4d8b-a370-990b98562bb8"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-14cbfb4a-edd3-4d8b-a370-990b98562bb8"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-14cbfb4a-edd3-4d8b-a370-990b98562bb8.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-14cbfb4a-edd3-4d8b-a370-990b98562bb8.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "CARE QUALITY COMMISSION"
published: "2023-03-13"
---

# RM6214 DPS Call of contract for CQC Public Behaviour Change Campaign

Buyer: CARE QUALITY COMMISSION  
Current stage: Award  
OCID: ocds-b5fd17-14cbfb4a-edd3-4d8b-a370-990b98562bb8

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## Summary

The Care Quality Commission has awarded a contract for an Advertising Campaign Services project titled "RM6214 DPS Call of contract for CQC Public Behaviour Change Campaign". The contract has been awarded to GRAYLING COMMUNICATIONS LIMITED for an initial one-year period with an option to extend for a further 24 months. The total awarded value is £370,000. The procurement method used was selective, with the contract awarded via Further competition from RM6214 DPS Communications Marketplace Communication. The contract period runs from 1st May 2022 to 30th April 2025. The tender ended on 8th March 2022. The project's location is in England, United Kingdom, with the main procurement category being services.

This advertising campaign services contract awarded by the Care Quality Commission presents opportunities for marketing agencies, especially those experienced in delivering targeted social media advertising campaigns. Small and medium-sized enterprises (SMEs) with expertise in behaviour change campaigns can benefit from competing in this procurement process. Businesses aiming to offer innovative solutions in the advertising industry could find this tender well-suited for their growth. The competitive nature of the selective procurement method allows for a diverse range of businesses to showcase their capabilities and contribute to the success of the campaign.

## Notice

Marketing agency to help develop and adapt our campaign strategy and platform, deliver targeted social media advertising (using their buying power to achieve economies CQC can't) and provide evaluation of delivery to measure outtakes and outcomes and demonstrate value for money. - The contract is awarded for an initial period of 1 year with option to extend for a further 24 month at 12 month intervals - Total awarded value is the max budget - Contract ref, CQC EP&S 009 - awarded via Further competition from RM6214 DPS Communications Marketplace Communication Updated 13.03.23 - files uploaded as links have been removed and replaced as attachments to this notice.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/a35d6f7f-4540-411f-8697-97f3e89b8867 |
| Notice type | Award Notice |
| Procurement type | Dynamic |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a dynamic purchasing system |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 13 Mar 2023 |
| Submission deadline | 8 Mar 2022 |
| Future notice date | Not specified |
| Award date | 18 May 2022 |
| Contract period | 30 Apr 2022 - 30 Apr 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £308,333 |
| Lots value | Not specified |
| Awards value | £370,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | CARE QUALITY COMMISSION |
| Locality | NEWCASTLE |
| Post town | Newcastle upon Tyne |
| Postcode | NE1 4PA |
| Country | England |
| ITL 1 | TLC North East (England) |
| ITL 2 | TLC4 Northumberland, Durham and Tyne & Wear |
| ITL 3 | TLC43 Tyneside |
| Local authority | Newcastle upon Tyne |
| Electoral ward | Monument |
| Westminster constituency | Newcastle upon Tyne Central and West |
| Delivery location | TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 2 |
| Supplier names | GRAYLING; GRAYLING COMMUNICATIONS |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341400 - Advertising campaign services

## Release History

- 13 Mar 2023 at 14:19 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/a35d6f7f-4540-411f-8697-97f3e89b8867
- 30 May 2022 at 08:23 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/cfd3bb53-7020-48ef-9040-8a33dedbdda0

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/a35d6f7f-4540-411f-8697-97f3e89b8867
  13th March 2023 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/cfd3bb53-7020-48ef-9040-8a33dedbdda0
  30th May 2022 - Awarded contract notice on Contracts Finder
- https://atamis-1928.cloudforce.com/sfc/p/0O000000rwim/a/8d000000IDqi/CZIk2USttea_cTbJOnHIv9mNvPIAenlXTt8i2NnY3s0
  Signed contract REDACTED
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/2c37bd39-ef3b-4524-ae1a-7915b597cf6d
  Signed contract REDACTED

## Provenance

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