---
title: "Provision of Media Buying"
ocid: "ocds-b5fd17-15220b47-7212-49b1-b0f9-3e9a7e51bdcc"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-15220b47-7212-49b1-b0f9-3e9a7e51bdcc"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-15220b47-7212-49b1-b0f9-3e9a7e51bdcc.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-15220b47-7212-49b1-b0f9-3e9a7e51bdcc.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "THE UNIVERSITY OF CENTRAL LANCASHIRE"
published: "2023-02-06"
---

# Provision of Media Buying

Buyer: THE UNIVERSITY OF CENTRAL LANCASHIRE  
Current stage: Tender  
OCID: ocds-b5fd17-15220b47-7212-49b1-b0f9-3e9a7e51bdcc

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## Summary

The University of Central Lancashire is seeking a Media Buying Agency to manage advertising and audience buying for marketing activities. The contract is valued at £6,000,000 GBP and has a tender deadline of March 8, 2023. The procurement method is an open procedure, and the contract period is from September 1, 2023, to August 31, 2028. This opportunity is ideal for businesses specialising in advertising and marketing services, offering a chance to support UCLan in raising its profile and attracting students.

The University aims to enhance its reputation and reach diverse audiences through media planning and buying services. Businesses in the advertising industry, particularly those with expertise in digital channels and offline advertising, can benefit from this tender. SMEs and VCSEs are encouraged to participate, making this an inclusive opportunity for a wide range of businesses to engage with UCLan's marketing initiatives and contribute to its strategic objectives.

## Notice

The University of Central Lancashire (UCLan) is looking to appoint an experienced and sector-leading Media Buying Agency to manage and support the advertising and audience buying requirements for our wide and varied marketing activities. The requirement is driven by a need and opportunity to raise our profile from among the mass of 'modern' universities located across the UK and improve our awareness amongst our wide and varied target audiences. The core focus of UCLan's media buying is to drive the recruitment of students across our course portfolio. However, media buying will also be required for other areas of University from time to time including to enhance the reputation of the University and the various services it offers. To meet the University's regional, national and international media planning and buying remit our supplier will need to provide wide-ranging expert media consultancy services and must be able to demonstrate knowledge and expertise in new and emerging digital channels as well as offline advertising.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/723fdb36-aa1e-4815-a081-8606714de6ac |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (above threshold) |
| Tender suitability | SME, VCSE |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 6 Feb 2023 |
| Submission deadline | 8 Mar 2023 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 31 Aug 2023 - 31 Aug 2028 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £6,000,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | THE UNIVERSITY OF CENTRAL LANCASHIRE |
| Locality | PRESTON |
| Post town | Preston |
| Postcode | PR1 2HE |
| Country | England |
| ITL 1 | TLD North West (England) |
| ITL 2 | TLD4 Lancashire |
| ITL 3 | TLD45 Mid Lancashire |
| Local authority | Preston |
| Electoral ward | City Centre |
| Westminster constituency | Preston |
| Delivery location | TLD North West (England) |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 6 Feb 2023 at 10:41 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/723fdb36-aa1e-4815-a081-8606714de6ac

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/723fdb36-aa1e-4815-a081-8606714de6ac
  6th February 2023 - Opportunity notice on Contracts Finder
- https://esourcing.uclan.ac.uk
  Tender opportunity can be found at the following link

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-15220b47-7212-49b1-b0f9-3e9a7e51bdcc. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-15220b47-7212-49b1-b0f9-3e9a7e51bdcc.json.
