---
title: "Social Media Strategy - Digital Retainer Agency - AWARD"
ocid: "ocds-b5fd17-1646295a-35d6-469e-ac02-806d1bec1c99"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-1646295a-35d6-469e-ac02-806d1bec1c99"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-1646295a-35d6-469e-ac02-806d1bec1c99.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-1646295a-35d6-469e-ac02-806d1bec1c99.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "WEST YORKSHIRE COMBINED AUTHORITY"
published: "2019-03-11"
---

# Social Media Strategy - Digital Retainer Agency - AWARD

Buyer: WEST YORKSHIRE COMBINED AUTHORITY  
Current stage: Award  
OCID: ocds-b5fd17-1646295a-35d6-469e-ac02-806d1bec1c99

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-1646295a-35d6-469e-ac02-806d1bec1c99)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-1646295a-35d6-469e-ac02-806d1bec1c99.json)

## Summary

The procurement process pertains to the West Yorkshire Combined Authority, which is seeking services for a Social Media Strategy under the title "Social Media Strategy - Digital Retainer Agency - AWARD". This tender falls under the business services industry category, specifically focused on marketing consultancy. The procurement method used is an open procedure, and the tender period concluded on 12th February 2019. The contract period spans from 18th March 2019 to 28th February 2022, with a total contract value of £45,000, providing opportunities for small and medium-sized enterprises (SMEs) within the UK.

This tender presents a valuable opportunity for marketing agencies and digital consultancy firms aiming to enhance their portfolio in social media strategy development. Businesses positioned to compete effectively should possess expertise in crafting and executing marketing strategies, particularly in the digital landscape, which can drive product awareness and sales for clients. With a focus on service provision, this contract is well-suited for SMEs looking to expand their reach in the dynamic field of digital marketing within the public sector.

## Notice

The West Yorkshire Combined Authority Ticketing Company Limited (WYTCL) is a joint venture between the bus and rail operators of West Yorkshire and our delivery partner, the West Yorkshire Combined Authority (WYCA). The West Yorkshire Ticketing Company (WYTCL), the organisation behind the MCard, is looking to appoint a supplier to create and evolve a social media strategy to help improve product awareness and sales.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/99ac0293-8f40-4c67-9a90-975388b58805 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 11 Mar 2019 |
| Submission deadline | 12 Feb 2019 |
| Future notice date | Not specified |
| Award date | 11 Mar 2019 |
| Contract period | 18 Mar 2019 - 28 Feb 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £45,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WEST YORKSHIRE COMBINED AUTHORITY |
| Locality | WEST YORKSHIRE |
| Post town | Leeds |
| Postcode | LS1 2DE |
| Country | England |
| ITL 1 | TLE Yorkshire and The Humber |
| ITL 2 | TLE4 West Yorkshire |
| ITL 3 | TLE42 Leeds |
| Local authority | Leeds |
| Electoral ward | Little London & Woodhouse |
| Westminster constituency | Leeds Central and Headingley |
| Delivery location | TLE Yorkshire and The Humber |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BRANDON MONT T/A PRINCIPLES AGENCY |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security

## Release History

- 11 Mar 2019 at 08:36 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/99ac0293-8f40-4c67-9a90-975388b58805

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/99ac0293-8f40-4c67-9a90-975388b58805
  11th March 2019 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-1646295a-35d6-469e-ac02-806d1bec1c99. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-1646295a-35d6-469e-ac02-806d1bec1c99.json.