---
title: "Ecommerce Website"
ocid: "ocds-b5fd17-165ce4a6-837d-4b23-93f0-498ca144bd89"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-165ce4a6-837d-4b23-93f0-498ca144bd89"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-165ce4a6-837d-4b23-93f0-498ca144bd89.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-165ce4a6-837d-4b23-93f0-498ca144bd89.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "FLUID BRANDING LIMITED"
published: "2018-09-12"
---

# Ecommerce Website

Buyer: FLUID BRANDING LIMITED  
Current stage: Tender  
OCID: ocds-b5fd17-165ce4a6-837d-4b23-93f0-498ca144bd89

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## Summary

The public procurement process involves Fluid Branding Limited seeking a supplier for an ecommerce website, under the tender ID BIG2310. This project is classified under the software package and information systems industry category, with an estimated contract value of £160,000, and a minimum value of £120,000. The tender period is set to conclude on 18 September 2018, and the anticipated contract duration commences on 1 October 2018 and lasts until 16 November 2018. The procurement method is an open procedure below the threshold, aiming to ensure broad competition while adhering to the grant approval requirements associated with this initiative. The address for delivery is in St Austell, Cornwall, PL25 4TJ.

This tender presents significant opportunities for businesses specialising in ecommerce solutions, particularly those that can offer both B2B capabilities and an engaging user experience for transactional customers. Companies that understand the nuances of transactional versus key account relationships will be particularly well-suited to compete, especially if they can demonstrate capabilities in web development, online payment integration, and customer service solutions that resonate with a millennial customer base. The successful bidder will not only secure a substantial contract but also expand their portfolio by working with a market-leading distributor in the promotional merchandise sector.

## Notice

ECOMMERCE WEBSITE.Fluid Branding is a market leading, award winning B2B distributor of promotional merchandise. With offices throughout the UK, Ireland and The Netherlands, our company provides branded merchandise to organisations across all sectors. We act as a sourcing and service company, relying on a network of manufacturers, decorators and logistics companies to supply finished product to our customers. Branded promotional products are becoming increasingly commoditised, with online searches being the predominant way for our clients to find and select a supplier. Our customers relationships fall generally within two categories, either Key Account or Transactional. Key Account business involves an ongoing relationship, many discussions and often face to face meetings. Their needs are often larger and more complex than a simple isolated requirement for merchandise. Our services to these customers include advice and selection of merchandise and branding options, warehousing of stock for faster delivery, management reporting along with a dedicated website to manage their merchandise. Transactional customers by contrast will often want minimal contact with us, and will often use online search to find and compare us against our competitors. The ability to purchase online, with clear pricing and complete product information is becoming increasingly important. Millennials now form a large part of our customer base, they expect the 'Amazon experience' every time they shop online. These customers may also look to communicate with us in different ways, eg. Live Chat. Key purchasing factors for Transactional customers include trust, price, convenience, product information and clear communication. While average order values may be low, each product will carry our customer's brand, and therefore has the potential for brand or reputational damage if things go wrong. Therefore price may be an early buying factor, but trust in our products, delivery times and competence is hugely important. The low sales value of these single orders require us to handle them as efficiently as possible in order to retain profit margin. Minimum order values are not currently applied, but may be considered to prevent making a loss on lower value orders. We now require a website catering for both sets of customers defined above; to showcase our capabilities to Key Accounts, and to offer online purchasing, payment and order tracking for Transactional customers. The purchase of this system is part of a grant funded application process and therefore procurement will be subject to grant approval of the project as a whole. We will compare tenders received on a compliance basis only. Additional information: Clarification document

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/52298aac-15b9-4765-8063-0a08f00c71ba |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Not specified |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 12 Sep 2018 |
| Submission deadline | 18 Sep 2018 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 30 Sep 2018 - 16 Nov 2018 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £160,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | FLUID BRANDING LIMITED |
| Locality | ST AUSTELL |
| Post town | Plymouth |
| Postcode | PL25 4QT |
| Country | England |
| ITL 1 | TLK South West (England) |
| ITL 2 | TLK3 Cornwall and Isles of Scilly |
| ITL 3 | TLK30 Cornwall and Isles of Scilly |
| Local authority | Cornwall |
| Electoral ward | St Austell Poltair & Mount Charles |
| Westminster constituency | St Austell and Newquay |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 48 - Software package and information systems

### Codes

- 48000000 - Software package and information systems

## Release History

- 12 Sep 2018 at 13:49 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/52298aac-15b9-4765-8063-0a08f00c71ba
- 4 Sep 2018 at 05:58 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/52298aac-15b9-4765-8063-0a08f00c71ba

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/52298aac-15b9-4765-8063-0a08f00c71ba
  12th September 2018 - Opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/5c9897a2-988d-4a61-a219-08c9aaabc473
  Invitation To Tender -Ecommerce Website BIG2310
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/8b911a96-00dd-48b5-abe6-85344e2a26e4
  Annex 1 to Fluid Branding ITT BIG2310
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/8a460aed-c1af-4fe6-89b3-53b009847c71
  Clarification to Fluid Brandings Invitation To Tender

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-165ce4a6-837d-4b23-93f0-498ca144bd89. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-165ce4a6-837d-4b23-93f0-498ca144bd89.json.
