---
title: "British Council Arts: Online Audience Analysis Pilot: Focus countries: Kenya, China - AWARD"
ocid: "ocds-b5fd17-1754c310-6db7-4b44-ba3d-9ada9161a27e"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-1754c310-6db7-4b44-ba3d-9ada9161a27e"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-1754c310-6db7-4b44-ba3d-9ada9161a27e.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-1754c310-6db7-4b44-ba3d-9ada9161a27e.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "BRITISH COUNCIL"
published: "2024-04-17"
---

# British Council Arts: Online Audience Analysis Pilot: Focus countries: Kenya, China - AWARD

Buyer: BRITISH COUNCIL  
Current stage: Award  
OCID: ocds-b5fd17-1754c310-6db7-4b44-ba3d-9ada9161a27e

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-1754c310-6db7-4b44-ba3d-9ada9161a27e)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-1754c310-6db7-4b44-ba3d-9ada9161a27e.json)

## Summary

The British Council has awarded a contract for the Online Audience Analysis Pilot focusing on Kenya and China. The procurement process involved an open procedure, with the tender period ending on 23rd February 2024. The contract period is from 17th April to 20th May 2024, during which a research supplier, The Creative Researcher, will conduct the research. The contract value is £49,938 in GBP.

This tender presents an opportunity for research suppliers with experience in online audience analysis and cultural content engagement to grow their business. Businesses adept at providing research and development services, research consultancy services, and market research services would be well-suited to compete. The British Council, as the buying organisation, aims to understand the qualitative online behaviour of its primary target audiences in arts and cultural content consumption.

## Notice

We are seeking to appoint an experienced research supplier that can demonstrate its capability, capacity and the ability to work at speed across a complex range of partners and stakeholders to deliver this research commission over the next 4 months. The objective of this research is to understand the qualitative online behaviour of the British Council's primary target audiences when engaging with arts & cultural content online, with a focus on two key markets: Kenya & China. For this study "art & culture online" or "digital art & culture" refers to content about contemporary arts (ie. film, music, literature, architecture, design, fashion, visual art, dance, theatre, digital art) that is consumed via social media platforms, video and streaming platforms, web apps, mobile apps, or other online platforms (ie. Twitch, discord, whatsapp etc).

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/495678fb-f1e4-453a-8575-305d09fe8402 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 17 Apr 2024 |
| Submission deadline | 23 Feb 2024 |
| Future notice date | Not specified |
| Award date | 16 Apr 2024 |
| Contract period | 16 Apr 2024 - 20 May 2024 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £49,938 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BRITISH COUNCIL |
| Locality | LONDON |
| Post town | East London |
| Postcode | E20 1JQ |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI4 Inner London - East |
| ITL 3 | TLI41 Hackney and Newham |
| Local authority | Newham |
| Electoral ward | Stratford Olympic Park |
| Westminster constituency | Stratford and Bow |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | THE CREATIVE RESEARCHER |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 73000000 - Research and development services and related consultancy services
- 73210000 - Research consultancy services
- 79310000 - Market research services

## Release History

- 17 Apr 2024 at 12:36 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/495678fb-f1e4-453a-8575-305d09fe8402

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/495678fb-f1e4-453a-8575-305d09fe8402
  17th April 2024 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-1754c310-6db7-4b44-ba3d-9ada9161a27e. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-1754c310-6db7-4b44-ba3d-9ada9161a27e.json.