---
title: "Development of UK Global Screen Fund International Brand Strategy"
ocid: "ocds-b5fd17-175b60c9-1aac-4fec-baa9-346874d994e4"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-175b60c9-1aac-4fec-baa9-346874d994e4"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-175b60c9-1aac-4fec-baa9-346874d994e4.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-175b60c9-1aac-4fec-baa9-346874d994e4.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "BFI"
published: "2021-03-11"
---

# Development of UK Global Screen Fund International Brand Strategy

Buyer: BFI  
Current stage: Tender  
OCID: ocds-b5fd17-175b60c9-1aac-4fec-baa9-346874d994e4

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## Summary

The British Film Institute (BFI) is currently seeking proposals for a tender titled "Development of UK Global Screen Fund International Brand Strategy." This initiative falls under the public relations services sector and aims to develop a new brand strategy to promote UK screen content globally, including film, TV, and games. The procurement method is an open procedure, with the tender period closing on 15th March 2021. The contract is expected to start on 23rd March 2021 and last until 14th June 2021. Interested parties should ensure they register on the BFI's portal to access necessary documents and details for submitting their expressions of interest.

This tender presents significant opportunities for growth, particularly for small and medium-sized enterprises (SMEs) in the fields of public relations, advertising, and marketing services. Agencies capable of creating compelling brand strategies and those experienced in engaging international audiences will find this project aligns well with their capabilities. Competitors will have the chance to showcase their innovation and creativity, potentially leading to further collaboration with the BFI in promoting the high-quality offerings of the UK's independent screen sector.

## Notice

The BFI is seeking to commission an agency to undertake the development of an international brand strategy to promote UK screen content to audiences around the world. The successful agency will work with the BFI to develop a compelling brand proposition and strategy which engages global audiences with a powerful, fresh vision for UK independent screen content and communicates the quality and value of the UK screen sector. The new brand strategy will be the first step of a major promotional campaign to reposition, showcase and promote UK screen content, including independent film, TV, games and talent, both in front of and behind the camera. Additional information: To take part in this tender, please visit our website, at https://in-tendhost.co.uk/bfi/aspx/Tenders/Current , where you will need to register, if you haven't already, and express an interest in this opportunity to access the relevant documents. Please note expressions of interest will only be accepted via the portal. Is a Recurrent Procurement Type? : No

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/f54fb415-8c72-4d8b-a8d9-e237c1ffc605 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 11 Mar 2021 |
| Submission deadline | 17 Mar 2021 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 23 Mar 2021 - 14 Jun 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BFI |
| Locality | LONDON |
| Post town | West London |
| Postcode | W1T 1LN |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI36 Camden |
| Local authority | Camden |
| Electoral ward | Bloomsbury |
| Westminster constituency | Holborn and St Pancras |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79416000 - Public relations services

## Release History

- 11 Mar 2021 at 11:48 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/f54fb415-8c72-4d8b-a8d9-e237c1ffc605
- 24 Feb 2021 at 13:14 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/f54fb415-8c72-4d8b-a8d9-e237c1ffc605

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/f54fb415-8c72-4d8b-a8d9-e237c1ffc605
  11th March 2021 - Opportunity notice on Contracts Finder
- https://in-tendhost.co.uk/bfi/aspx/
  Additional information on how to apply for this contract

## Notice URLs

- https://in-tendhost.co.uk/bfi/aspx/Tenders/Current

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-175b60c9-1aac-4fec-baa9-346874d994e4. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-175b60c9-1aac-4fec-baa9-346874d994e4.json.
