--- title: "Wider World of Film - Research Project" ocid: "ocds-b5fd17-1af29710-0f5c-45f7-9e73-12b282a25253" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-1af29710-0f5c-45f7-9e73-12b282a25253" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-1af29710-0f5c-45f7-9e73-12b282a25253.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-1af29710-0f5c-45f7-9e73-12b282a25253.json" source: "Contracts Finder" current_stage: "Tender" buyer: "BFI" published: "2019-03-22" --- # Wider World of Film - Research Project Buyer: BFI Current stage: Tender OCID: ocds-b5fd17-1af29710-0f5c-45f7-9e73-12b282a25253 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-1af29710-0f5c-45f7-9e73-12b282a25253) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-1af29710-0f5c-45f7-9e73-12b282a25253.json) ## Summary The British Film Institute (BFI) is currently inviting tenders for the "Wider World of Film - Research Project," aimed at understanding changing audience trends in the film industry. This procurement is classified under research consultancy services and falls significantly within the services sector. The tender is at the planning stage, with the deadline for submissions set for 12th April 2019. The successful contractor will need to deliver the project, which starts on 16th May 2019 and concludes on 29th November 2019, with the work addressing film consumption across various platforms. This tender presents a valuable opportunity for businesses in the fields of market, economic, and social research, particularly those with capabilities in both qualitative and quantitative studies. Companies that can develop predictive models and algorithms to improve audience engagement in cinema and film consumption will be well-positioned to compete. Additionally, as the BFI seeks innovative approaches to gather comprehensive film consumption data, firms with experience in longitudinal studies and research design may find this project especially relevant for expanding their portfolio. ## Notice There is plenty of evidence that audiences for film are changing (e.g. https://www.bfi.org.uk/sites/bfi.org.uk/files/downloads/bfi-statistical-yearbook-audiences-2018-12-17.pdf). In an age where any amount of visual content is available immediately and online, where technology enables search and access at the touch of a screen and where film at the cinema competes with an ever increasing variety of other out of home experiences it is becoming increasingly complex to understand and identify audience trends in both the choice and consumption of film. At present there are many sources of data on the consumption of film by audiences, at the cinema, on television, on DVD and Blu-Ray disk and to a more limited extent online. There is also evidence for the revenues generated for each element of the value chain and how this has changed through time. However we have little knowledge of how these link together. The lack of single source 'film touchpoint' evidence means there are key questions for the film and wider screen industry that we cannot currently answer (e.g. on consumption, spend, navigation and choice, film preference and technology). The key question for the research is 'What does the industry need to do in order to keep people engaged with film?' The answer to this question is likely to be multi-layered and will build in considerations of choice, spending, access to technology, personal values and social background. We have broken this down into a number of key questions which are necessarily wide ranging, and will increase the breadth and depth of knowledge we have about the total film ecosystem. It is likely that this will be the first time that a published study will identify the elements of 'total film' consumption across all touchpoints and platforms. This knowledge will inform the future exhibition and distribution of film, and provide an effective evidence base for future strategic decision making for a variety of industry stakeholders (including exhibitors, distributors, producers, home entertainment, etc.). We will consider any approach that meets our needs within the budget for this work, though we think that the study is likely to involve a mixture of both qualitative and quantitative research. We are keen that the findings can be used to deliver predictive models or algorithms that can be used to predict future behaviour - mostly around engagement with the cinema and paid for elements of film consumption. However, we are also keen to conduct qualitative work in order to better understand the 'why' behind the metrics. One key outcome is a single source quantitative study of film consumption across all platforms that can form the basis of a longitudinal study or research design that can be repeated in the future. Additional information: To take part in this tender, please visit our website, at the address shown above, where you will need to register, if you haven't already, and express an interest in this opportunity to access the relevant documents. Please note expressions of interest will only be accepted via the portal. Is a Recurrent Procurement Type? : No ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/d153ccad-f37e-451d-850a-1a57325e6892 | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (below threshold) | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 22 Mar 2019 | | Submission deadline | 12 Apr 2019 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 15 May 2019 - 29 Nov 2019 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | BFI | | Locality | LONDON | | Post town | West London | | Postcode | W1T 1LN | | Country | England | | ITL 1 | TLI London | | ITL 2 | TLI3 Inner London - West | | ITL 3 | TLI36 Camden | | Local authority | Camden | | Electoral ward | Bloomsbury | | Westminster constituency | Holborn and St Pancras | | Delivery location | Not specified | ## CPV Codes ### Divisions - 73 - Research and development services and related consultancy services - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 73210000 - Research consultancy services - 79310000 - Market research services - 79311400 - Economic research services - 79315000 - Social research services ## Release History - 22 Mar 2019 at 16:32 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/d153ccad-f37e-451d-850a-1a57325e6892 - 22 Mar 2019 at 16:32 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/d153ccad-f37e-451d-850a-1a57325e6892 - 22 Mar 2019 at 16:21 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/d153ccad-f37e-451d-850a-1a57325e6892 ## Documents - https://www.contractsfinder.service.gov.uk/Notice/d153ccad-f37e-451d-850a-1a57325e6892 22nd March 2019 - Opportunity notice on Contracts Finder - https://in-tendhost.co.uk/bfi/aspx/ Additional information on how to apply for this contract ## Notice URLs - https://www.bfi.org.uk/sites/bfi.org.uk/files/downloads/bfi-statistical-yearbook-audiences-2018-12-17.pdf ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-1af29710-0f5c-45f7-9e73-12b282a25253. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-1af29710-0f5c-45f7-9e73-12b282a25253.json.