---
title: "DESIGN AGENCY"
ocid: "ocds-b5fd17-1bc7eb9f-b699-468c-aa51-687e424c6015"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-1bc7eb9f-b699-468c-aa51-687e424c6015"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-1bc7eb9f-b699-468c-aa51-687e424c6015.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-1bc7eb9f-b699-468c-aa51-687e424c6015.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "GOVERNMENT DIGITAL SERVICE"
published: "2022-12-06"
---

# DESIGN AGENCY

Buyer: GOVERNMENT DIGITAL SERVICE  
Current stage: Tender  
OCID: ocds-b5fd17-1bc7eb9f-b699-468c-aa51-687e424c6015

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-1bc7eb9f-b699-468c-aa51-687e424c6015.json)

## Summary

The Government Digital Service has issued a tender for a DESIGN AGENCY for a project related to digital consumer experiences and publisher services on web, apps, and social media platforms for GOV.UK. The procurement method is selective with a tender deadline of 9th December 2022. The contract period is from 4th January 2023 to 31st March 2023, with a total budget of £240,000. The tender is suitable for small and medium-sized enterprises in the IT services sector.

This tender offers an opportunity for design agencies specializing in IT services to contribute to the visual transformation and brand enhancement of GOV.UK. Companies with expertise in solution ideation, design, and prototyping, as well as brand guideline review and update, are well-suited to compete. The contract period provides a window for selected suppliers to work closely with the Government Digital Service to shape the future direction and visual representation of GOV.UK.

## Notice

This Request for Information (RFI) seeks information relating to design, prototyping and testing of a range of digital consumer experiences and publisher services on web, apps, and social media platforms for GOV.UK, part of the Government Digital Service. It also seeks information relating to work to review and suggest progressive updates to the GOV.UK brand. The Government Digital Service Strategy for 2021-24 includes the mission of making GOV.UK the single and trusted online destination for government information and services. Significant progress has been made in delivering product improvements, and on delivering against the government's priority objectives during Brexit and COVID. Record levels of public use of GOV.UK has been seen during this time. The existing GOV.UK roadmap outlines current priorities and work in progress. Work is now progressing to update these near term priorities to maximise the value that can be delivered for users, and to update strategic aims for the period beyond 2024, taking into account changes in the digital landscape and wider society. The Customer is looking for one or more Suppliers to deliver the following aims: A new vision and future proposition of GOV.UK is being defined. The goal is to visually describe an achievable but ambitious future GOV.UK proposition, that can be used by the GOV.UK team, and our stakeholders, to provide inspiration, clarity of direction and a framework for how we test and measure our progress. Lot 1: Solution ideation, design and prototyping support In order to progress rapidly and in a user centric manner, an agile prototyping approach is being used. We will be supplementing existing internal design and development teams to work on specific discovery projects where we will test design assumptions for future products and services. Lot 2: Brand Guidelines review and update GOV.UK has an established, recognisable brand, with consistent brand recognition scores. We want to ensure that this brand carries / covers through new strategy, includes all demographics and supports the growth of GOV.UK so are looking for formal review and suggested next steps / designs / prototypes that align with current delivery and future strategy. [See attachment - RFI/Expression of Interest] - Only those that respond to the RFI may be considered for this opportunity.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/4f6f406b-d380-4efb-b66c-414b9085c53c |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure (above threshold) |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Planning, Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 6 Dec 2022 |
| Submission deadline | 9 Dec 2022 |
| Future notice date | 28 Nov 2022 |
| Award date | Not specified |
| Contract period | 4 Jan 2023 - 31 Mar 2023 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £240,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | GOVERNMENT DIGITAL SERVICE |
| Locality | LONDON |
| Post town | East London |
| Postcode | E1 8QS |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI4 Inner London - East |
| ITL 3 | TLI42 Tower Hamlets |
| Local authority | Tower Hamlets |
| Electoral ward | Whitechapel |
| Westminster constituency | Bethnal Green and Stepney |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72000000 - IT services: consulting, software development, Internet and support

## Release History

- 6 Dec 2022 at 14:47 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/4f6f406b-d380-4efb-b66c-414b9085c53c
- 29 Nov 2022 at 12:58 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/4f6f406b-d380-4efb-b66c-414b9085c53c
- 28 Nov 2022 at 17:29 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/4f6f406b-d380-4efb-b66c-414b9085c53c
- 28 Nov 2022 at 17:17 - Planning - Planned Procurement Notice - https://www.contractsfinder.service.gov.uk/Notice/d781f015-343b-47c1-8685-60c5294e7548

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/4f6f406b-d380-4efb-b66c-414b9085c53c
  6th December 2022 - Opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/d781f015-343b-47c1-8685-60c5294e7548
  28th November 2022 - Future opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/a40d9e81-02ad-4b89-b2e9-7a3120a29bb3
  RFI Documentation Key Participation Requirements Expression of Interest Timelines
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/fb2e1a98-0c4b-4b77-816e-34c6b4f14d1e
  - - - Request for Information - - - Attachment contains specification and details on how to express interest in this opportunity.
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/edb35c51-3f9b-4380-b959-73ee4896bbc4
  Please find clarification responses attached.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-1bc7eb9f-b699-468c-aa51-687e424c6015. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-1bc7eb9f-b699-468c-aa51-687e424c6015.json.
