---
title: "17-48 Targeted Internet Marketing Campaign"
ocid: "ocds-b5fd17-1e25a3cd-2025-4d2a-801c-ca27e5fb0373"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-1e25a3cd-2025-4d2a-801c-ca27e5fb0373"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-1e25a3cd-2025-4d2a-801c-ca27e5fb0373.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-1e25a3cd-2025-4d2a-801c-ca27e5fb0373.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "UNIVERSITY OF WOLVERHAMPTON"
published: "2017-08-18"
---

# 17-48 Targeted Internet Marketing Campaign

Buyer: UNIVERSITY OF WOLVERHAMPTON  
Current stage: Tender  
OCID: ocds-b5fd17-1e25a3cd-2025-4d2a-801c-ca27e5fb0373

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## Summary

The University of Wolverhampton is conducting a tender for a "17-48 Targeted Internet Marketing Campaign" as part of its Enterprise Action project, which is funded by the European Regional Development Fund (ERDF). This initiative aims to support local entrepreneurs and established SMEs within the Black Country and Marches LEP areas of the West Midlands. The tender is currently active and is set to close on 18th September 2017. The project requires a marketing agency to provide emphasis on PPC and SEO marketing strategies, with a budget of £60,000 for services, which are anticipated to start on 2nd October 2017 and conclude by the end of December 2018.

This tender presents an excellent opportunity for businesses specialising in marketing services, particularly those with expertise in digital marketing strategies, to engage with local SMEs and entrepreneurs. Companies that focus on targeted advertising, social media campaigns, and search engine optimisations would be particularly well-suited, as the aim is to enhance the visibility of the Enterprise Action project and assist in the commercialisation efforts of local businesses. Additionally, small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) should consider participating in this tender, as the contracting authority is aiming for inclusivity in support of diverse business types.

## Notice

ENTERPRISE ACTION is a three-year European Regional Development Funded (ERDF) project designed to support local entrepreneurs to start up their own businesses across a wide geographical area that includes the Black Country and the Marches LEP areas of the West Midlands. The programme will additionally target established SMEs which will benefit from targeted fast track support and financial assistance to achieve product commercialisation. The requirements of Enterprise Action for this tender is for a targeted internet marketing campaign, including PPC and SEO marketing to drive traffic to their project website and increase awareness of and referrals to the project. This tender is to support the project in targeting and reaching potential SMEs and individuals who may benefit from project support to help them grow and develop their business. A targeted internet marketing campaign, using social media advertising and search engine optimization will help to reach those in the community who will be unaware of the project.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/e13d6379-a223-44ff-92f2-e1582843a013 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Other - |
| Tender suitability | SME, VCSE |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 18 Aug 2017 |
| Submission deadline | 18 Sep 2017 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 1 Oct 2017 - 31 Dec 2018 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £60,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | UNIVERSITY OF WOLVERHAMPTON |
| Locality | WOLVERHAMPTON |
| Post town | Wolverhampton |
| Postcode | WV1 1AD |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG39 Wolverhampton |
| Local authority | Wolverhampton |
| Electoral ward | St Peters |
| Westminster constituency | Wolverhampton West |
| Delivery location | TLG West Midlands (England) |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79342000 - Marketing services

## Release History

- 18 Aug 2017 at 11:14 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/e13d6379-a223-44ff-92f2-e1582843a013

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/e13d6379-a223-44ff-92f2-e1582843a013
  18th August 2017 - Opportunity notice on Contracts Finder
- https://wlv.bravosolution.co.uk
  Link to eSourcing Portal

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-1e25a3cd-2025-4d2a-801c-ca27e5fb0373. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-1e25a3cd-2025-4d2a-801c-ca27e5fb0373.json.
