--- title: "L21023-T-MC PPC Management Services and Ad-Hoc Digital Marketing Campaigns" ocid: "ocds-b5fd17-1ea97fae-5672-43c9-9bff-cd39889c6333" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-1ea97fae-5672-43c9-9bff-cd39889c6333" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-1ea97fae-5672-43c9-9bff-cd39889c6333.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-1ea97fae-5672-43c9-9bff-cd39889c6333.json" source: "Contracts Finder" current_stage: "Tender" buyer: "LONDON LUTON AIRPORT" published: "2021-06-24" --- # L21023-T-MC PPC Management Services and Ad-Hoc Digital Marketing Campaigns Buyer: LONDON LUTON AIRPORT Current stage: Tender OCID: ocds-b5fd17-1ea97fae-5672-43c9-9bff-cd39889c6333 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-1ea97fae-5672-43c9-9bff-cd39889c6333) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-1ea97fae-5672-43c9-9bff-cd39889c6333.json) ## Summary The London Luton Airport is currently seeking tenders for the project titled "L21023-T-MC PPC Management Services and Ad-Hoc Digital Marketing Campaigns". This opportunity falls under the advertising and marketing services category and is located in Bedfordshire, United Kingdom. The procurement is at the Tender stage, with the tender period ending on 19 July 2021. The total estimated contract value is £291,000, with a minimum value of £216,000, and the contract is set to span from 1 January 2022 to 31 December 2024. The procurement process follows an open procedure, which is below the threshold requirements, allowing wider participation. Interested parties are encouraged to demonstrate prior experience and provide references. This tender presents significant growth opportunities, particularly for businesses specialising in digital marketing and advertising management. Companies with expertise in PPC management across platforms like Google Ads, Bing Ads, and social media channels will find this project particularly aligned with their services. Both single organisations and consortia from the public, private, and voluntary/community sectors can compete. This initiative is especially suited for innovative marketing firms that can effectively manage digital campaigns to optimise revenue from car park bookings at the airport, potentially expanding their client portfolio in the public sector. ## Notice For the management of our paid search campaigns on Google Adwords,Bing Ads and Facebook to maximise revenue from the sale of car park bookings. Split into two lots: Lot 1 - PPC management services Lot 2 - Ad-hoc digital marketing campaigns (call-off as required) Please see tender documents for more details. Additional information: Prospective contractors must be able to demonstrate previous experience of similar work and be prepared to provide references. Applications are welcome from single organisations or consortia from the public, private and voluntary/community sector. To access this or any other LLA open tender advert and to view the necessary tendering documents and express your interest, please visit the LLA e-Tendering Portal at: https://in-tendhost.co.uk/llaol All tender opportunities can be found under the Tenders link in the grey bar just below the LLA logo banner. If this is your first time using this portal, you will need to register in order to Express Interest by clicking the Register link also located in the grey bar or via the yellow Register button to the left on the Home Screen. If you are already registered on the LLA e-Tendering portal simply enter your details and login as usual. During registration, simply complete the information required on the three areas Company Details, Business Classifications and Company Categories. Once completed, click the Register My Company button located at the bottom. Please note you must express an interest through this portal in order to be attached to the tender project. After expressing interest and reviewing any tender documents, in order to progress you will also be asked whether or not you wish to Opt In or Opt Out of the process and click the appropriate button. Doing so will indicate to the buyers your intention to either make a submission or not and allow you to progress. Once you have opted in, you will be able to submit a response and use the Correspondence facility to ask any tender related questions. We accept no liability if you have not expressed an interest in the tender. Is a Recurrent Procurement Type? : No ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/85032eca-4a90-45c5-9b3c-10092da68261 | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (below threshold) | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 24 Jun 2021 | | Submission deadline | 19 Jul 2021 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 1 Jan 2022 - 31 Dec 2024 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £291,000 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | LONDON LUTON AIRPORT | | Locality | BEDFORDSHIRE | | Post town | Luton | | Postcode | LU2 9LY | | Country | England | | ITL 1 | TLH East (England) | | ITL 2 | TLH2 Bedfordshire and Hertfordshire | | ITL 3 | TLH21 Luton | | Local authority | Luton | | Electoral ward | Wigmore | | Westminster constituency | Luton South and South Bedfordshire | | Delivery location | Not specified | ## CPV Codes ### Divisions - 72 - IT services: consulting, software development, Internet and support - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 72000000 - IT services: consulting, software development, Internet and support - 79000000 - Business services: law, marketing, consulting, recruitment, printing and security - 79300000 - Market and economic research; polling and statistics - 79340000 - Advertising and marketing services - 79341000 - Advertising services - 79341100 - Advertising consultancy services - 79341200 - Advertising management services - 79341400 - Advertising campaign services - 79900000 - Miscellaneous business and business-related services ## Release History - 24 Jun 2021 at 15:23 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/85032eca-4a90-45c5-9b3c-10092da68261 ## Documents - https://www.contractsfinder.service.gov.uk/Notice/85032eca-4a90-45c5-9b3c-10092da68261 24th June 2021 - Opportunity notice on Contracts Finder - https://in-tendhost.co.uk/LLAOL/aspx/ Additional information on how to apply for this contract ## Notice URLs - https://in-tendhost.co.uk/llaol ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-1ea97fae-5672-43c9-9bff-cd39889c6333. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-1ea97fae-5672-43c9-9bff-cd39889c6333.json.