---
title: "AWARDED - AHDB Campaign Development and Evaluation"
ocid: "ocds-b5fd17-1fe479d0-e400-465c-b598-47779d2ad4ae"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-1fe479d0-e400-465c-b598-47779d2ad4ae"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-1fe479d0-e400-465c-b598-47779d2ad4ae.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-1fe479d0-e400-465c-b598-47779d2ad4ae.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "DEFRA NETWORK ETENDERING PORTAL"
published: "2021-05-24"
---

# AWARDED - AHDB Campaign Development and Evaluation

Buyer: DEFRA NETWORK ETENDERING PORTAL  
Current stage: Award  
OCID: ocds-b5fd17-1fe479d0-e400-465c-b598-47779d2ad4ae

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-1fe479d0-e400-465c-b598-47779d2ad4ae)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-1fe479d0-e400-465c-b598-47779d2ad4ae.json)

## Summary

The procurement process titled "AWARDED - AHDB Campaign Development and Evaluation" is initiated by the Defra Network eTendering Portal, located in Kenilworth, Warwickshire. The AHDB seeks agency services for a research agreement lasting 12 months, which can be extended for two additional years. The procurement falls under the industry category of market research services (CPV: 79310000) and was awarded on 30 April 2021, with the contract period commencing on 17 May 2021 and concluding on 16 May 2024. The procurement method used is a selective approach, specifically a call-off from a dynamic purchasing system, with the tendering period having ended on 16 April 2021.

This tender opens opportunities primarily for small and medium-sized enterprises (SMEs) specialising in market research and analysis. Businesses with expertise in technical support, knowledge exchange, and market intelligence will find this procurement particularly relevant, as the AHDB aims to enhance innovation and contribute to both domestic and export market development. Suppliers capable of demonstrating experience in delivering similar services are well-suited to compete for the awarded contract, potentially leading to sustainable business growth through continued partnerships with the AHDB.

## Notice

AWARDED - AHDB is looking to procure agency services for one type of research for a 12 month agreement with the option to extend for a further two additional 12 month periods. AHDB's activities include technical support with latest innovations, knowledge exchange, market intelligence and market development including export and the domestic market.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/0954a24f-0828-4e13-a772-601954b260b8 |
| Notice type | Award Notice |
| Procurement type | Dynamic |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a dynamic purchasing system |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 24 May 2021 |
| Submission deadline | 16 Apr 2021 |
| Future notice date | Not specified |
| Award date | 29 Apr 2021 |
| Contract period | 16 May 2021 - 16 May 2024 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £104,146 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Cancelled |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DEFRA NETWORK ETENDERING PORTAL |
| Locality | KENILWORTH, WARWICKSHIRE |
| Post town | Not specified |
| Postcode | CV78 2TL |
| Country | Not specified |
| ITL 1 | Not specified |
| ITL 2 | Not specified |
| ITL 3 | Not specified |
| Local authority | Not specified |
| Electoral ward | Not specified |
| Westminster constituency | Not specified |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | TWO EARS ONE MOUTH |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 24 May 2021 at 12:42 - TenderCancellation - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/0954a24f-0828-4e13-a772-601954b260b8
- 24 May 2021 at 12:41 - AwardUpdate - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/acbad6d4-b62f-4148-b7de-d7b3ec379d8d
- 24 May 2021 at 12:41 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/acbad6d4-b62f-4148-b7de-d7b3ec379d8d

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/0954a24f-0828-4e13-a772-601954b260b8
  24th May 2021 - Opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/acbad6d4-b62f-4148-b7de-d7b3ec379d8d
  24th May 2021 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-1fe479d0-e400-465c-b598-47779d2ad4ae. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-1fe479d0-e400-465c-b598-47779d2ad4ae.json.