---
title: "PURCON 1055 - SEO Lead - AWARD"
ocid: "ocds-b5fd17-21c14a9c-84d7-4868-a06d-7425c31d0d8c"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-21c14a9c-84d7-4868-a06d-7425c31d0d8c"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-21c14a9c-84d7-4868-a06d-7425c31d0d8c.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-21c14a9c-84d7-4868-a06d-7425c31d0d8c.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "UNIVERSITY OF EAST ANGLIA"
published: "2022-11-22"
---

# PURCON 1055 - SEO Lead - AWARD

Buyer: UNIVERSITY OF EAST ANGLIA  
Current stage: Award  
OCID: ocds-b5fd17-21c14a9c-84d7-4868-a06d-7425c31d0d8c

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-21c14a9c-84d7-4868-a06d-7425c31d0d8c)  
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## Summary

The University of East Anglia has awarded a contract for SEO services to VL Digital Limited trading as Vertical Leap. The tender, titled PURCON 1055 - SEO Lead, falls under the services category with a contract value of £120,000. The procurement method used was a selective process with a restricted procedure. The contract period is from 9th November 2022 to 8th November 2023, with the tender period ending on 2nd November 2022. The University is the buying organisation, located in Norwich, Norfolk, United Kingdom.

This tender presents an opportunity for businesses in the digital marketing and SEO sector to provide services to the University of East Anglia. Companies with expertise in search engine optimization, internet development, and provider services would be well-suited to compete for this contract. The contract value of £120,000 offers a significant growth opportunity for businesses capable of delivering on the outlined SEO requirements and supporting the University's digital strategy objectives.

## Notice

The University of East Anglia is looking to appoint an Agency to work with UEA to help us deliver our SEO strategy as part of our wider site optimisation and digital roadmap, supporting paid SEM campaigns undertaken with our media agency. To include: Regular site audit/health checks A robust SEO process/framework Integration & engagement with our creative and media agencies Best practice Reporting (supporting Moz, Search Console & others) and training of our team/stakeholders Ad hoc support & delivery to fix/boost/fill (proactive and reactive) Ad hoc support to key campaign periods (this may require additional budget)

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/5963fa04-4110-4cc1-b9c1-889a019d0314 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 22 Nov 2022 |
| Submission deadline | 2 Nov 2022 |
| Future notice date | Not specified |
| Award date | 8 Nov 2022 |
| Contract period | 9 Nov 2022 - 8 Nov 2023 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £120,000 |
| Lots value | Not specified |
| Awards value | £80,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | UNIVERSITY OF EAST ANGLIA |
| Locality | NORFOLK |
| Post town | Norwich |
| Postcode | NR4 7TJ |
| Country | England |
| ITL 1 | TLH East (England) |
| ITL 2 | TLH5 Norfolk |
| ITL 3 | TLH51 Norwich and East Norfolk |
| Local authority | Norwich |
| Electoral ward | University |
| Westminster constituency | Norwich South |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | VL DIGITAL LIMITED TRADING AS VERTICAL LEAP |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72410000 - Provider services
- 72420000 - Internet development services

## Release History

- 22 Nov 2022 at 16:00 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/5963fa04-4110-4cc1-b9c1-889a019d0314

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/5963fa04-4110-4cc1-b9c1-889a019d0314
  22nd November 2022 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-21c14a9c-84d7-4868-a06d-7425c31d0d8c. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-21c14a9c-84d7-4868-a06d-7425c31d0d8c.json.