---
title: "Foreign Direct Investment Lead Generation Automotive & Advanced Engineering"
ocid: "ocds-b5fd17-21c48762-d427-48ba-a844-19d84292f71f"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-21c48762-d427-48ba-a844-19d84292f71f"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-21c48762-d427-48ba-a844-19d84292f71f.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-21c48762-d427-48ba-a844-19d84292f71f.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "MARKETING BIRMINGHAM LTD"
published: "2021-01-03"
---

# Foreign Direct Investment Lead Generation Automotive & Advanced Engineering

Buyer: MARKETING BIRMINGHAM LTD  
Current stage: Award  
OCID: ocds-b5fd17-21c48762-d427-48ba-a844-19d84292f71f

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## Summary

The West Midlands Growth Company (WMGC) has issued a tender titled "Foreign Direct Investment Lead Generation Automotive & Advanced Engineering." This procurement process aims to enhance job creation, expand businesses, and attract investments in the Greater Birmingham area and surrounding regions, in line with the West Midlands Combined Authority Strategic Economic Plan. The tender is currently in the Award stage, having been published on 30th July 2018, with the contract period running from 3rd September 2018 to 30th August 2019. The procurement method used is an open procedure for below-threshold contracts, targeting businesses in the miscellaneous business and business-related services category in the West Midlands, UK.

This tender presents significant growth opportunities for businesses in the automotive and advanced engineering sectors, particularly those looking to establish or expand their presence in the Greater Birmingham and Solihull areas. Companies specialising in lead generation, marketing services, and investment consulting, especially with experience in European, Indian, and North American markets, would be well-positioned to compete. As the WMGC collaborates with local authorities to attract high-value manufacturing businesses and employment sites, participation in this tender could pave the way for fruitful contracts and partnerships in a vibrant regional economy.

## Notice

The West Midlands Growth Company (WMGC) is helping to create new jobs, expand existing businesses and attract new businesses and investment to the region, aligned to the ambitions set out in the West Midlands Combined Authority (WMCA) Strategic Economic Plan. A key objective in the West Midlands Combined Authority Strategic Economic Plan (SEP) and the Greater Birmingham and Solihull SEP is to create 'the biggest concentrations of high value manufacturing businesses in Europe and their supply chains'. The WMGC is the West Midlands' strategic marketing company, which focuses on three business areas: (i) investment, (ii) the visitor economy and (iii) strategic marketing (https://wmgrowth.com). This tender is issued by the West Midlands Growth Company, on behalf of its clients Drive Midlands, Birmingham City Council, GBS LEP and the City of Wolverhampton Council. (CWC) This tender is to support the Birmingham Development Plan and Greater Birmingham & Solihull SEP. Project activity will focus on attracting key employment sites including Economic Zones in Birmingham and within the GBSLEP areas identified as having growth potential in Solihull, Cannock, Lichfield, Tamworth, Burton, Redditch, Bromsgrove and Kidderminster. The project will also focus on key employment sites including Economic Zones in Wolverhampton. The tender is for a one year contract. It is based on generating leads in the automotive and advanced manufacturing sectors for the Greater Birmingham area which covers the regions of Greater Birmingham and Solihull and the City of Wolverhampton. The contract will be based on work packages for three territories: * German speaking markets within Europe - LOT 1 * India - LOT 2 * North America - USA and Canada - LOT 3 All suppliers must visit and register interest via the In-Tend system prior to submitting the tender. https://in-tendhost.co.uk/wmgrowth/aspx/Home

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/f4a4e30c-5b5f-4d31-b839-f8d29e77771c |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Works |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | Not specified |
| Awardee scale | Large, SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 3 Jan 2021 |
| Submission deadline | 20 Aug 2018 |
| Future notice date | Not specified |
| Award date | 2 Sep 2018 |
| Contract period | 2 Sep 2018 - 30 Aug 2019 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £140,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | MARKETING BIRMINGHAM LTD |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B1 2ND |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Ladywood |
| Westminster constituency | Birmingham Ladywood |
| Delivery location | TLG West Midlands (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 3 |
| Supplier names | PM & PARTNER MARKETING CONSULTING; ROI RESEARCH ON INVESTMENT; WAVTEQ |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79900000 - Miscellaneous business and business-related services

## Release History

- 3 Jan 2021 at 08:59 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/f4a4e30c-5b5f-4d31-b839-f8d29e77771c
- 30 Jul 2018 at 09:52 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/7c276859-4571-4d83-b7ef-16f672327ff7

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/f4a4e30c-5b5f-4d31-b839-f8d29e77771c
  3rd January 2021 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/7c276859-4571-4d83-b7ef-16f672327ff7
  30th July 2018 - Opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/637bff58-92ea-4baf-b226-f02bd6306c45
  Tender Brief

## Notice URLs

- https://in-tendhost.co.uk/wmgrowth/aspx/Home
- https://wmgrowth.com

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-21c48762-d427-48ba-a844-19d84292f71f. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-21c48762-d427-48ba-a844-19d84292f71f.json.