---
title: "Consumer Research, Customer Profiling & Research Analysis Services for HS2 Ltd Stations"
ocid: "ocds-b5fd17-225d3b50-9230-49e2-9471-6ca30bfe5126"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-225d3b50-9230-49e2-9471-6ca30bfe5126"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-225d3b50-9230-49e2-9471-6ca30bfe5126.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-225d3b50-9230-49e2-9471-6ca30bfe5126.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "HS2"
published: "2021-05-27"
---

# Consumer Research, Customer Profiling & Research Analysis Services for HS2 Ltd Stations

Buyer: HS2  
Current stage: Award  
OCID: ocds-b5fd17-225d3b50-9230-49e2-9471-6ca30bfe5126

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-225d3b50-9230-49e2-9471-6ca30bfe5126)  
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## Summary

HS2 Ltd, located in Birmingham, has recently awarded a contract for "Consumer Research, Customer Profiling & Research Analysis Services for HS2 Ltd Stations" to CACI Ltd, valued at £188,550 and effective from May 24, 2021, to May 23, 2022. This procurement, classified under market research services, moved through a selective process as a call-off from a framework agreement. The tender was published on March 9, 2021, with a deadline for submissions that closed on April 7, 2021.

This tender presents significant opportunities for businesses specialising in market and social research, particularly those capable of delivering qualitative and quantitative consumer insights. Companies with experience in consumer trends analysis and customer profiling, along with the ability to undertake extensive research and reporting, will be well-positioned to compete for future contracts within the HS2 project. Furthermore, small and medium-sized enterprises (SMEs) may find advantageous openings, emphasising the importance of an innovative approach to research services tailored to the needs of HS2's customer base.

## Notice

A Contract has been awarded to CACI Ltd, for the provision of Consumer Research, Customer Profiling & Research Analysis Services for HS2 Ltd Stations, for a period of 12 months.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/ee5f6173-3241-46ab-94b7-d294a068d497 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Planning, Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 27 May 2021 |
| Submission deadline | 7 Apr 2021 |
| Future notice date | 19 Feb 2021 |
| Award date | 17 May 2021 |
| Contract period | 23 May 2021 - 23 May 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £188,550 |
| Lots value | Not specified |
| Awards value | £188,550 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | HS2 |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B4 6GA |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Ladywood |
| Westminster constituency | Birmingham Ladywood |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | CACI |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services
- 79315000 - Social research services

## Release History

- 27 May 2021 at 08:20 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/ee5f6173-3241-46ab-94b7-d294a068d497
- 9 Mar 2021 at 08:11 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/bfd4ea99-17b2-44bc-aa0a-4f363032ac25
- 15 Feb 2021 at 08:17 - Planning - Market Engagement Notice - https://www.contractsfinder.service.gov.uk/Notice/f74346fe-c1fb-4aca-97ce-9679cffc2c9e

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/ee5f6173-3241-46ab-94b7-d294a068d497
  27th May 2021 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/bfd4ea99-17b2-44bc-aa0a-4f363032ac25
  9th March 2021 - Opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/f74346fe-c1fb-4aca-97ce-9679cffc2c9e
  15th February 2021 - Early engagement notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-225d3b50-9230-49e2-9471-6ca30bfe5126. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-225d3b50-9230-49e2-9471-6ca30bfe5126.json.