---
title: "Pilot of AI video generation tool"
ocid: "ocds-b5fd17-24d01447-22a2-4ea0-a0f2-73adecc153d0"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-24d01447-22a2-4ea0-a0f2-73adecc153d0"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-24d01447-22a2-4ea0-a0f2-73adecc153d0.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-24d01447-22a2-4ea0-a0f2-73adecc153d0.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "H M REVENUE & CUSTOMS"
published: "2026-03-17"
---

# Pilot of AI video generation tool

Buyer: H M REVENUE & CUSTOMS  
Current stage: Award  
OCID: ocds-b5fd17-24d01447-22a2-4ea0-a0f2-73adecc153d0

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## Summary

The procurement process for the "Pilot of AI video generation tool" has reached the award stage, conducted by H M Revenue & Customs located in London, England. This procurement belongs to the industry category of Drawing and imaging software package, with Synthesia Limited being awarded the contract. The procurement method was selective, conducted as a call-off from a framework agreement. The contract is valued at £146,160 and spans a period from 30th March 2026 to 29th March 2027. The tender period concluded on 13th March 2026.

This opportunity for deploying an AI video generation tool can significantly aid businesses specialising in software development, particularly those focused on imaging and video technologies. Synthesia Limited's success highlights the potential for small and medium-sized enterprises to compete and secure contracts through selective processes by leveraging frameworks. Companies with expertise in innovative video solutions for corporate and HR applications may find similar opportunities for growth and collaboration in public sector projects.

## Notice

12 month pilot of an AI video generation tool for internal use by HR.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/6ead1e1b-37d6-4efb-8df4-bd3f677a9c35 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Goods |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 17 Mar 2026 |
| Submission deadline | 13 Mar 2026 |
| Future notice date | Not specified |
| Award date | 13 Mar 2026 |
| Contract period | 29 Mar 2026 - 29 Mar 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £146,160 |
| Lots value | Not specified |
| Awards value | £146,160 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | H M REVENUE & CUSTOMS |
| Locality | LONDON |
| Post town | Southend-on-Sea |
| Postcode | SS99 1AA |
| Country | England |
| ITL 1 | TLH East (England) |
| ITL 2 | TLH3 Essex |
| ITL 3 | TLH31 Southend-on-Sea |
| Local authority | Southend-on-Sea |
| Electoral ward | Victoria |
| Westminster constituency | Southend East and Rochford |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | SYNTHESIA |

## CPV Codes

### Divisions

- 48 - Software package and information systems

### Codes

- 48320000 - Drawing and imaging software package

## Release History

- 17 Mar 2026 at 11:27 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/6ead1e1b-37d6-4efb-8df4-bd3f677a9c35

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/6ead1e1b-37d6-4efb-8df4-bd3f677a9c35
  17th March 2026 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-24d01447-22a2-4ea0-a0f2-73adecc153d0. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-24d01447-22a2-4ea0-a0f2-73adecc153d0.json.