---
title: "Creative Marketing Agency for Gamification Apps"
ocid: "ocds-b5fd17-288ad79b-0146-4985-8ff3-f23b978446d9"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-288ad79b-0146-4985-8ff3-f23b978446d9"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-288ad79b-0146-4985-8ff3-f23b978446d9.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-288ad79b-0146-4985-8ff3-f23b978446d9.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "ORDNANCE SURVEY LTD"
published: "2020-06-24"
---

# Creative Marketing Agency for Gamification Apps

Buyer: ORDNANCE SURVEY LTD  
Current stage: Tender  
OCID: ocds-b5fd17-288ad79b-0146-4985-8ff3-f23b978446d9

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-288ad79b-0146-4985-8ff3-f23b978446d9)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-288ad79b-0146-4985-8ff3-f23b978446d9.json)

## Summary

The procurement process is initiated by Ordnance Survey Ltd, seeking a creative marketing agency for gamification apps, with a budget of £500,000. The procurement falls under the marketing services category and is located in the South East of England. Currently in the tender stage, the opportunity was published on 24th June 2020, with a deadline for submissions set for 20th July 2020. The agency will be responsible for marketing their new 'Disruption Apps', including the Beyonder app, and will need to demonstrate creativity and effective collaboration with Ordnance Survey.

This tender presents significant opportunities for businesses specialising in creative marketing and app development, particularly those that can showcase innovative approaches to engaging new audiences. Agencies that excel in understanding app marketplaces and can deliver outstanding marketing strategies will find this procurement especially suitable. Small and medium-sized enterprises (SMEs) are encouraged to apply, as they may offer the agility and creativity that aligns with Ordnance Survey's vision to disrupt the industry.

## Notice

We're looking for a creative agency that understands and gets excited about our vision and collaborates with OS in a productive and effective way. The creative agency will be focused on the 'Disruption Apps' but there could be an opportunity to work on OS Maps, nationally and internationally. As the Disruption Apps, especially Beyonder, are new ground for OS - new products and new audiences, most of whom won't be familiar with OS - we're looking for a creative agency that truly lives and breathes apps. We want to disrupt the app marketplace - with award-winning creative and best practice marketing optimisation, that exceeds our KPIs - and we need a strong creative agency that can help us do just that!

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/b3756800-5ee2-454a-b0a4-ff725b4aeeab |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (above threshold) |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 24 Jun 2020 |
| Submission deadline | 20 Jul 2020 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 31 Aug 2020 - 31 Aug 2023 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £500,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | ORDNANCE SURVEY LTD |
| Locality | SOUTHAMPTON |
| Post town | Southampton |
| Postcode | SO16 0AS |
| Country | England |
| ITL 1 | TLJ South East (England) |
| ITL 2 | TLJ3 Hampshire and Isle of Wight |
| ITL 3 | TLJ36 Central Hampshire |
| Local authority | Test Valley |
| Electoral ward | Chilworth, Nursling & Rownhams |
| Westminster constituency | Romsey and Southampton North |
| Delivery location | TLJ South East (England) |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79342000 - Marketing services

## Release History

- 24 Jun 2020 at 08:51 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/b3756800-5ee2-454a-b0a4-ff725b4aeeab

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/b3756800-5ee2-454a-b0a4-ff725b4aeeab
  24th June 2020 - Opportunity notice on Contracts Finder
- https://www.delta-esourcing.com/tenders/UK-UK-Southampton:-Marketing-services./A27664B2G7
  Please follow this link to view the notice.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-288ad79b-0146-4985-8ff3-f23b978446d9. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-288ad79b-0146-4985-8ff3-f23b978446d9.json.