--- title: "2023-654 Marketing partner for US website maintenance" ocid: "ocds-b5fd17-2ae4d727-d424-4dfa-81d0-229981cecd32" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-2ae4d727-d424-4dfa-81d0-229981cecd32" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-2ae4d727-d424-4dfa-81d0-229981cecd32.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-2ae4d727-d424-4dfa-81d0-229981cecd32.json" source: "Contracts Finder" current_stage: "Tender" buyer: "AHDB" published: "2023-11-21" --- # 2023-654 Marketing partner for US website maintenance Buyer: AHDB Current stage: Tender OCID: ocds-b5fd17-2ae4d727-d424-4dfa-81d0-229981cecd32 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-2ae4d727-d424-4dfa-81d0-229981cecd32) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-2ae4d727-d424-4dfa-81d0-229981cecd32.json) ## Summary The Agriculture and Horticulture Development Board (AHDB) has initiated a tender process for the provision of a Marketing partner to maintain their US website. The contract is for one year with a budget range of £55,000 to £60,000. The closing date for this opportunity is noon on January 11, 2024. The tender falls under the industry category of Marketing services, and the location specified includes the United Kingdom and other territories. This tender by AHDB provides an opportunity for businesses experienced in writing content for the US market to secure a contract for website maintenance and related activities. Small and medium-sized enterprises (SMEs) that specialize in online marketing services, especially targeting the USA audience, would be well-suited for this tender. The procurement method for this opportunity is an Open procedure (below threshold), inviting bids from relevant businesses to enhance AHDB's online engagement and presence. ## Notice AHDB intend to procure a Contract to a successful Supplier for the provision of a Marketing partner to provide website maintenance and other duties on behalf of AHDB in the United States. AHDB are looking to appoint a Marketing partner to help us to: * Write copy for our website (news/newsletter/blog/) * Upload the content on the website (news/videos/collaterals/etc...) * Maximise and track engagement with AHDB's core target audience on-line * Encourage this target audience to make contact with AHDB for information and track their interaction with us on-line * To monitor performance of the website (SEO) * To increase our collection of e-mail addresses, helping to create a database, therefore a community, which we want to keep informed * To work closely with our social media agency * To work closely with AHDB Digital Department to is responsible of the hosting, the webpage maintenance and design * To be familiar with USA English The successful agency must have experience in writing content for the US market, our targeted market. Evidence of this will be required and is a Pass/Fail criteria. If evidence is not provided within your proposal, this will lead to an automatic fail and the rest of your proposal will not be scored. This contract is for one year only, with a budget range of between PS55-60k. The closing date for this opportunity is Noon on the 11th January 2024. The electronic address at which the Procurement Documents have been made directly available by AHDB by electronic means is https://defra-family.force.com/s/Welcome. This is AHDB's e-Sourcing portal. ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/89e10bda-20be-44d6-b77c-7adc1fa555a2 | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (below threshold) | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 21 Nov 2023 | | Submission deadline | 11 Jan 2024 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 26 Feb 2024 - 25 Feb 2025 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £60,000 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | AHDB | | Locality | COVENTRY | | Post town | Coventry | | Postcode | CV3 4PE | | Country | England | | ITL 1 | TLG West Midlands (England) | | ITL 2 | TLG1 Herefordshire, Worcestershire and Warwickshire | | ITL 3 | TLG13 Warwickshire CC | | Local authority | Warwick | | Electoral ward | Cubbington & Leek Wootton | | Westminster constituency | Kenilworth and Southam | | Delivery location | Not specified | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79342000 - Marketing services ## Release History - 21 Nov 2023 at 08:16 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/89e10bda-20be-44d6-b77c-7adc1fa555a2 ## Documents - https://www.contractsfinder.service.gov.uk/Notice/89e10bda-20be-44d6-b77c-7adc1fa555a2 21st November 2023 - Opportunity notice on Contracts Finder ## Notice URLs - https://defra-family.force.com/s/Welcome ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-2ae4d727-d424-4dfa-81d0-229981cecd32. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-2ae4d727-d424-4dfa-81d0-229981cecd32.json.