---
title: "Media Planning and Buying - AWARD"
ocid: "ocds-b5fd17-2ba0757e-c895-4362-8b4c-80bf8d32e649"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-2ba0757e-c895-4362-8b4c-80bf8d32e649"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-2ba0757e-c895-4362-8b4c-80bf8d32e649.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-2ba0757e-c895-4362-8b4c-80bf8d32e649.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "THE UNIVERSITY OF NOTTINGHAM"
published: "2020-06-04"
---

# Media Planning and Buying - AWARD

Buyer: THE UNIVERSITY OF NOTTINGHAM  
Current stage: Award  
OCID: ocds-b5fd17-2ba0757e-c895-4362-8b4c-80bf8d32e649

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## Summary

The University of Nottingham has completed the procurement process for the "Media Planning and Buying - AWARD" contract, which falls under the advertising and marketing services category. This contract, valued at £250,000, was awarded to SMRS Ltd on 12 November 2019, following an open procurement method. The contract commenced on 1 August 2019 and is set to conclude on 31 July 2020. The tender process for proposals ended on 10 June 2019, and all services are to be delivered at the University’s location in Nottinghamshire, United Kingdom.

This tender presents an excellent opportunity for businesses in the advertising and marketing sector to explore avenues for collaboration and growth. Companies that specialise in strategic media planning, digital marketing, and campaign execution would be ideally suited to participate in similar future tenders, especially as the University seeks to enhance its global presence and student recruitment efforts through innovative marketing strategies.

## Notice

The University of Nottingham requires the services of a strategic media planning agency to build global reputation and to support the University in meeting its annual student recruitment targets. As part of the marketing strategy, there are a number of annual digital, marketing and communications campaigns delivered globally. In 2018/19, key campaigns included a Global Reputation Campaign and a Global Student Recruitment Campaign. The selected agency will be required to undertake strategic media planning and buying and provide real-time reporting to inform and drive future refinement of campaigns. The media planning agency will be required to work collaboratively with the University's internal teams to include marketing, digital and content, media relations as well as external creative agencies, predominantly with the lead agency for all brand development work. The creative agency is responsible for the development of required marketing and communication assets for executing the creative campaigns but the media agency will need to ensure optimum execution of the creative with accurate media specifications and code to measure ad effectiveness.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/7aa9d11e-d170-4625-989f-2f72f501c927 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 4 Jun 2020 |
| Submission deadline | 10 Jun 2019 |
| Future notice date | Not specified |
| Award date | 12 Nov 2019 |
| Contract period | 31 Jul 2019 - 31 Jul 2020 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £250,000 |
| Lots value | Not specified |
| Awards value | £250,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | THE UNIVERSITY OF NOTTINGHAM |
| Locality | NOTTINGHAMSHIRE |
| Post town | Nottingham |
| Postcode | NG7 2RN |
| Country | England |
| ITL 1 | TLF East Midlands (England) |
| ITL 2 | TLF1 Derbyshire and Nottinghamshire |
| ITL 3 | TLF14 Nottingham |
| Local authority | Nottingham |
| Electoral ward | Radford |
| Westminster constituency | Nottingham South |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | SMRS |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79342000 - Marketing services

## Release History

- 4 Jun 2020 at 09:00 - AwardUpdate - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/7aa9d11e-d170-4625-989f-2f72f501c927
- 5 May 2020 at 11:40 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/7aa9d11e-d170-4625-989f-2f72f501c927

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/7aa9d11e-d170-4625-989f-2f72f501c927
  4th June 2020 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-2ba0757e-c895-4362-8b4c-80bf8d32e649. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-2ba0757e-c895-4362-8b4c-80bf8d32e649.json.