---
title: "(NU/1589-31) Purchasing of an International Demand Tracker tool"
ocid: "ocds-b5fd17-2c1ce5e6-1651-4f20-ad2f-92dd92b053a6"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-2c1ce5e6-1651-4f20-ad2f-92dd92b053a6"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-2c1ce5e6-1651-4f20-ad2f-92dd92b053a6.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-2c1ce5e6-1651-4f20-ad2f-92dd92b053a6.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "NEWCASTLE UNIVERSITY"
published: "2021-07-26"
---

# (NU/1589-31) Purchasing of an International Demand Tracker tool

Buyer: NEWCASTLE UNIVERSITY  
Current stage: Award  
OCID: ocds-b5fd17-2c1ce5e6-1651-4f20-ad2f-92dd92b053a6

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## Summary

Newcastle University has completed a procurement process for the purchasing of an International Demand Tracker tool, aimed at providing insights on international searches for UK universities. This contract is classified under the industry category of business services, particularly in marketing, consulting, and business intelligence software. The procurement method used was a selective procedure, with the tender period ending on 12th July 2021 and the contract starting on 19th July 2021, lasting until 15th July 2022. The estimated value of the contract is £10,500 and will be delivered in the North East region of England.

This tender presents a significant opportunity for businesses specialising in data analytics, marketing consultancy, and educational services. Companies that provide business intelligence software and tools tailored for higher education institutions would be particularly well-suited to compete. The focus on real-time market data and targeted recruitment strategies may also attract small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) eager to expand their market reach within the education sector.

## Notice

Newcastle University are seeking to appoint an international demand tracking supplier to provide data on international searches for UK universities and subjects. The tracker will drive data drive decisions for the international office and marketing specifically around portfolio management and marketing investment in specific regions and subject areas. The tracker will need to provide the following: 1. Ability to see sub-discipline growth/decline 2. Drill down by origin country, city, study-level, subject area, sub-discipline 3. Ability to See the impact of political, economic and policy changes impact student demand in real-time 4. Better understand our major market changes, and how these are impacting prospective student demand for the UK market, and other destinations 5. Understand prospective student demand as market-changes happen 6. Ability to prepare targeted recruitment and marketing tactics with regional demand data 7. See demand for students by country / city showing regional demand shifts and trends 8. The ability to understand student demand by destination With the option to upgrade at a later date to have the ability to monitor our competitors and analyse our competitor search traffic.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/c0526901-c06a-43c4-8862-5a1bfab2879a |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | SME, VCSE |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 26 Jul 2021 |
| Submission deadline | 12 Jul 2021 |
| Future notice date | Not specified |
| Award date | 15 Jul 2021 |
| Contract period | 18 Jul 2021 - 15 Jul 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £10,000 |
| Lots value | Not specified |
| Awards value | £10,500 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | NEWCASTLE UNIVERSITY |
| Locality | NEWCASTLE UPON TYNE |
| Post town | Newcastle upon Tyne |
| Postcode | NE1 7RU |
| Country | England |
| ITL 1 | TLC North East (England) |
| ITL 2 | TLC4 Northumberland, Durham and Tyne & Wear |
| ITL 3 | TLC43 Tyneside |
| Local authority | Newcastle upon Tyne |
| Electoral ward | Monument |
| Westminster constituency | Newcastle upon Tyne Central and West |
| Delivery location | TLC North East (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | IDP CONNECT |

## CPV Codes

### Divisions

- 48 - Software package and information systems
- 72 - IT services: consulting, software development, Internet and support
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 48480000 - Sales, marketing and business intelligence software package
- 48481000 - Sales or marketing software package
- 72210000 - Programming services of packaged software products
- 72212480 - Sales, marketing and business intelligence software development services
- 72212481 - Sales or marketing software development services
- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
- 79342000 - Marketing services
- 79413000 - Marketing management consultancy services

## Release History

- 26 Jul 2021 at 09:20 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/c0526901-c06a-43c4-8862-5a1bfab2879a

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/c0526901-c06a-43c4-8862-5a1bfab2879a
  26th July 2021 - Awarded contract notice on Contracts Finder

## Notice URLs

- https://www.ncl.ac.uk

## Provenance

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