---
title: "AHDB Online International Consumer Survey"
ocid: "ocds-b5fd17-2e08368c-20f5-46ae-b61e-34a57ee8546d"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-2e08368c-20f5-46ae-b61e-34a57ee8546d"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-2e08368c-20f5-46ae-b61e-34a57ee8546d.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-2e08368c-20f5-46ae-b61e-34a57ee8546d.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "DEFRA NETWORK ETENDERING PORTAL"
published: "2020-11-13"
---

# AHDB Online International Consumer Survey

Buyer: DEFRA NETWORK ETENDERING PORTAL  
Current stage: Award  
OCID: ocds-b5fd17-2e08368c-20f5-46ae-b61e-34a57ee8546d

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## Summary

The AHDB Online International Consumer Survey is a recent procurement opportunity awarded by the Defra Network eTendering Portal, with a contract value of £180,000. This research project falls under the market research services category (CPV 79310000) and is primarily focused on understanding consumer buying behaviour across key export regions, particularly within the EU markets initially, and later potentially extending to Asia and North America. The research aims to inform the strategic planning of British meat products. The contract period commenced on 9 November 2020 and will run until 8 November 2022. The procurement method used was an open procedure, with an expression of interest deadline that concluded on 8 October 2020.

This tender presents significant growth opportunities for market research firms, particularly those with expertise in consumer behaviour studies, especially in the food and agriculture sectors. Small and medium-sized enterprises (SMEs) are encouraged to compete, as the contracting authority is oriented towards engaging suppliers of this size. Businesses that can demonstrate proficiency in conducting online surveys and analysing consumer data across diverse markets will be particularly well-suited to succeed in fulfilling the contract requirements.

## Notice

AWARDED AHDB wish to further explore consumer buying behavior across key export regions. This research will play an important role in understanding the current and potential future positioning of British products - with particular focus on this project for meat products The initial part of the research would be focused across key EU markets - but AHDB would also like agencies to purpose separate bolt on options for AHDB to do the same research with an agency with consumers in Asia and N.Amercia.Overall aim is to conduct online surveys with consumers across targeted EU markets looking at purchase habits and the role of British food. The project is to be use as part of key strategic planning help assess the appeal across the markets. But also to identify key similarities and differences to help better appeal to consumers and identify market that might need specialist campaign support. Additional information: AWARDED Suppliers Instructions How to Express Interest in this Tender and respond to the opportunity: 1. Register your company on the eSourcing portal (this is only required once) - Browse to the eSourcing Portal: https://defra.bravosolution.co.uk and click the link to register - Accept the terms and conditions and click 'continue' - Enter your correct business and user details - Note the username you chose and click 'Save' when complete - You will shortly receive an email with your unique password (please keep this secure) 2. Express an Interest in the tender - Login to the portal with the username/password - Click the ITTs Open To All Suppliers' link. (These Invitations to Tender open to any registered supplier) - Click on the relevant ITT to access the content. - Click the 'Express Interest' button at the top of the page. - This will move the ITT into your 'My ITTs' page. (This is a secure area reserved for your projects only) -You can now access any attachments by clicking 'Buyer Attachments' in the 'ITT Details' box 3. Responding to the tender - Click 'My Response' under 'ITT Details', you can choose to 'Create Response' or to 'Decline to Respond' (please give a reason if declining) - You can now use the 'Messages' function to communicate with the buyer and seek any clarification - Note the deadline for completion, then follow the onscreen instructions to complete the ITT - There may be a mixture of online and offline actions for you to perform (there is detailed online help available) You must then submit your reply using the 'Submit Response' button at the top of the page. If you require any further assistance please consult the online help.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/62606745-bd49-40d4-8954-6a62a647ca8e |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 13 Nov 2020 |
| Submission deadline | 7 Oct 2020 |
| Future notice date | Not specified |
| Award date | 26 Oct 2020 |
| Contract period | 2 Nov 2020 - 1 Nov 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £180,000 |
| Lots value | Not specified |
| Awards value | £180,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DEFRA NETWORK ETENDERING PORTAL |
| Locality | KENILWORTH, WARWICKSHIRE |
| Post town | Coventry |
| Postcode | CV8 2TL |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG1 Herefordshire, Worcestershire and Warwickshire |
| ITL 3 | TLG13 Warwickshire CC |
| Local authority | Warwick |
| Electoral ward | Cubbington & Leek Wootton |
| Westminster constituency | Kenilworth and Southam |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | TWO EARS ONE MOUTH |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 13 Nov 2020 at 10:14 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/62606745-bd49-40d4-8954-6a62a647ca8e
- 17 Sep 2020 at 13:13 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/73309b49-817f-4c91-b273-6c342fe6ac89

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/62606745-bd49-40d4-8954-6a62a647ca8e
  13th November 2020 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/73309b49-817f-4c91-b273-6c342fe6ac89
  17th September 2020 - Opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/7e38a82b-3670-498a-bab7-bce02adcf09a
  n/a

## Notice URLs

- http://www.ahdb.org.uk
- https://defra.bravosolution.co.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-2e08368c-20f5-46ae-b61e-34a57ee8546d. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-2e08368c-20f5-46ae-b61e-34a57ee8546d.json.