---
title: "Media Buying Agency Framework Agreement"
ocid: "ocds-b5fd17-3106056d-7414-4540-a703-ef6fad521bd4"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-3106056d-7414-4540-a703-ef6fad521bd4"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-3106056d-7414-4540-a703-ef6fad521bd4.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-3106056d-7414-4540-a703-ef6fad521bd4.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "MARKETING BIRMINGHAM LTD"
published: "2017-04-06"
---

# Media Buying Agency Framework Agreement

Buyer: MARKETING BIRMINGHAM LTD  
Current stage: Tender  
OCID: ocds-b5fd17-3106056d-7414-4540-a703-ef6fad521bd4

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## Summary

The procurement process is initiated by Marketing Birmingham Ltd, which seeks to establish a Media Buying Agency Framework Agreement aimed at procuring advertising and marketing services. This open tender, currently active, is due to close on 8th May 2017, and the contract will commence on 2nd June 2017, lasting until 4th June 2021. The project targets the West Midlands region in the United Kingdom, reflecting Marketing Birmingham's focus on strategic marketing to boost investment and the visitor economy in collaboration with various local authorities and organisations.

This tender presents significant opportunities for small and medium-sized enterprises (SMEs) that specialise in marketing and advertising services. Businesses with experience in media buying, strategic marketing, and promotional activities across regional, domestic, and international markets would be particularly well-suited to participate. The funding aspect associated with the England 2014 to 2020 European Structural and Investment Funds Growth Programme may further enhance the prospects for successful bidders to contribute to local economic development and job creation.

## Notice

Marketing Birmingham Limited (Company Registration No: 01631329) ("Marketing Birmingham") is a company limited by guarantee. It is a strategic marketing partnership and focuses on three business themes (i) investment, (ii) the visitor economy and (iii) strategic marketing. For more information please visit - www.marketingbirmingham.com. Marketing Birmingham further acts as an economic development and promotions agency undertaking long term Service Level Agreement contracts. Client examples include: Birmingham City Council; the European Regional Development Fund; Finance Birmingham, West Midlands Combined Authority Partners (WMCA), Greater Birmingham and Solihull Local Enterprise Partnership. Coventry and Warwickshire Local Enterprise Partnership, Black Country Local Enterprise Partnership, Local Authorities Birmingham, Coventry, Dudley, Sandwell, Solihull, Walsall and Wolverhampton Alongside this, Marketing Birmingham is also commissioned on a project by project basis by clients across the Midlands areas. These can range from consumer and business activity, across key sectors and geographic markets - regional, domestic and international. Marketing Birmingham is funded by both the public and private sectors including: * Birmingham City Council * England 2014 to 2020 European Structural and Investment Funds Growth Programme * Government initiatives, such as the Regional Growth Fund (RGF) and national Challenge Funds * West Midlands Combined Authority Partners (WMCA) - Local Enterprise Partnerships - Greater Birmingham and Solihull LEP - Coventry and Warwickshire LEP - Black Country LEP - Local Authorities - Birmingham - Coventry - Dudley - Sandwell - Solihull - Walsall - Wolverhampton * Midlands Engine Partners * National trade organisations - DIT, Visit Britain and Visit England * More than 400 private sector partners from across all business sectors Marketing Birmingham receives funds from the England 2014 to 2020 European Structural and Investment Funds Growth Programme. As part of which Marketing Birmingham is contracted to: * Directly support and attract 45 FDI SMEs * Attract 466 SMEs to the project area * Create 216 jobs in SMEs supported or attracted * Secure additional inward investment worth PS900,000 Marketing Birmingham is a contracting authority for the purposes of the Public Contracts Regulations 2015 ("the 2015 Regulations"). Marketing Birmingham has issued this Invitation to Tender ("ITT") to establish a framework ("the Contract") for media buying services ("the Services"). An open procurement procedure is being followed. Tenderers should note that elements of the Services that may be called off from the Contract may be partially funded by the England 2014 to 2020 European Structural and Investment Funds Growth Programme referred to above. Please refer to the ITT and supporting documentation for the full specification, process and timescales. To access the ITT, all suppliers MUST visit the Marketing Birmingham e-Pro Additional information: To access the Invitation to Tender, all suppliers MUST visit the Marketing Birmingham e-Procurement system. https://in-tendhost.co.uk/marketingbirmingham/aspx/Home

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/bf01e22e-542f-42ab-8ee3-6a4e022536cc |
| Notice type | Tender Notice |
| Procurement type | Framework |
| Procurement category | Goods |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 6 Apr 2017 |
| Submission deadline | 8 May 2017 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 1 Jun 2017 - 4 Jun 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | MARKETING BIRMINGHAM LTD |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B1 2ND |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Ladywood |
| Westminster constituency | Birmingham Ladywood |
| Delivery location | TLG West Midlands (England) |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 6 Apr 2017 at 12:51 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/bf01e22e-542f-42ab-8ee3-6a4e022536cc

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/bf01e22e-542f-42ab-8ee3-6a4e022536cc
  6th April 2017 - Opportunity notice on Contracts Finder

## Notice URLs

- http://www.marketingbirmingham.com/tenders
- https://in-tendhost.co.uk/marketingbirmingham/aspx/Home

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-3106056d-7414-4540-a703-ef6fad521bd4. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-3106056d-7414-4540-a703-ef6fad521bd4.json.
