---
title: "Pay Per Click Services"
ocid: "ocds-b5fd17-334c19b7-bded-4255-aef5-49eba24ea572"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-334c19b7-bded-4255-aef5-49eba24ea572"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-334c19b7-bded-4255-aef5-49eba24ea572.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-334c19b7-bded-4255-aef5-49eba24ea572.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "ORDNANCE SURVEY LIMITED"
published: "2018-08-09"
---

# Pay Per Click Services

Buyer: ORDNANCE SURVEY LIMITED  
Current stage: Award  
OCID: ocds-b5fd17-334c19b7-bded-4255-aef5-49eba24ea572

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-334c19b7-bded-4255-aef5-49eba24ea572)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-334c19b7-bded-4255-aef5-49eba24ea572.json)

## Summary

The public procurement process concerns a contract titled "Pay Per Click Services", issued by Ordnance Survey Limited, located in Southampton, England. This tender, classified under advertising services, is currently in the Award stage following the completion of its Tender phase. The procurement method used is an open procedure, and the tender period concluded on 11th May 2018. The estimated total contract value is £144,000, with a minimum threshold of £100,000. The contract period spans from 12th June 2018 to 11th June 2020.

This opportunity presents significant potential for business growth in the digital advertising sector, particularly for companies specialising in pay-per-click marketing strategies. Businesses that excel in achieving targeted return on investment and driving app downloads would be well-matched to compete in this tender. Additionally, small and medium-sized enterprises (SMEs) are encouraged to participate, given the tender's suitability for their scale. Engaging in this contract could allow firms to enhance their profiles through collaboration with a well-regarded national organisation.

## Notice

Ordnance Survey Leisure is the consumer face of the OS business and we believe in helping more people get outside more often. Within the wider business, our task is to be the core brand carrier, showcasing our market leading geographical information and ensuring that the brand remains relevant. In doing this we aim to build the brand, inspire customers and drive increased profitable sales. Our core objectives for paid search are: 1) Drive revenue whilst achieving agreed ROI targets. 2) Drive downloads of the OS Maps app. Secondary objectives: 1) Brand protection/strengthening 2) High visibility in searches for products we sell, creating top of mind awareness. To bid for this tender, please view the requirements document attached to this advert and submit your proposal in line with the instructions contained within the document.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/d3f5a251-910b-44d8-87bf-9c28d66444b8 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 9 Aug 2018 |
| Submission deadline | 11 May 2018 |
| Future notice date | Not specified |
| Award date | 10 Jun 2018 |
| Contract period | 11 Jun 2018 - 11 Jun 2020 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £144,000 |
| Lots value | Not specified |
| Awards value | £140,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | ORDNANCE SURVEY LIMITED |
| Locality | SOUTHAMPTON |
| Post town | Southampton |
| Postcode | SO16 0AR |
| Country | England |
| ITL 1 | TLJ South East (England) |
| ITL 2 | TLJ3 Hampshire and Isle of Wight |
| ITL 3 | TLJ36 Central Hampshire |
| Local authority | Test Valley |
| Electoral ward | Chilworth, Nursling & Rownhams |
| Westminster constituency | Romsey and Southampton North |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | ADIDO |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341000 - Advertising services

## Release History

- 9 Aug 2018 at 13:57 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/d3f5a251-910b-44d8-87bf-9c28d66444b8
- 9 May 2018 at 13:06 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/72dfb500-1554-4579-ba2b-3a2102514b8f
- 9 May 2018 at 07:10 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/72dfb500-1554-4579-ba2b-3a2102514b8f
- 4 May 2018 at 13:11 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/72dfb500-1554-4579-ba2b-3a2102514b8f
- 30 Apr 2018 at 13:38 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/72dfb500-1554-4579-ba2b-3a2102514b8f

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/d3f5a251-910b-44d8-87bf-9c28d66444b8
  9th August 2018 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/72dfb500-1554-4579-ba2b-3a2102514b8f
  9th May 2018 - Opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/8735686d-2a6e-4ff2-bc6d-60ce3ffebf1c
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/e7ce134b-a99d-4e0b-a7df-7890a10d03d3
  Clarification Question responses 04/05/2018
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/885daf11-8185-4b32-b0ac-d540c4514c1e
  Bidding Organisation Information - To be Submitted with Bid
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/8c8f1597-5d22-4eb3-a2db-474f80be6030
  Certificate of Non-Collusion - to be submitted with the bid
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/8e572e43-3424-43ec-9883-b19f7588d323
  Latest Clarification Question Responses 09/05/2018
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/84916a0e-8560-4c31-a083-bdc445e04e0f
  Final Clarification Questions

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-334c19b7-bded-4255-aef5-49eba24ea572. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-334c19b7-bded-4255-aef5-49eba24ea572.json.
