--- title: "Provision of Segmentation Enrichment and Development" ocid: "ocds-b5fd17-35436f8b-b1c4-40bd-98bc-78a22a1628ad" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-35436f8b-b1c4-40bd-98bc-78a22a1628ad" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-35436f8b-b1c4-40bd-98bc-78a22a1628ad.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-35436f8b-b1c4-40bd-98bc-78a22a1628ad.json" source: "Contracts Finder" current_stage: "Tender" buyer: "SPORT ENGLAND" published: "2020-01-08" --- # Provision of Segmentation Enrichment and Development Buyer: SPORT ENGLAND Current stage: Tender OCID: ocds-b5fd17-35436f8b-b1c4-40bd-98bc-78a22a1628ad [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-35436f8b-b1c4-40bd-98bc-78a22a1628ad) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-35436f8b-b1c4-40bd-98bc-78a22a1628ad.json) ## Summary Sport England is soliciting tenders for the "Provision of Segmentation Enrichment and Development," a project aimed at fostering increased participation in sports and physical activity across diverse demographics in England. This active procurement process, advertised under an open procedure, has a budget of £70,000 and is set to close for submissions by 20th January 2020. The project is classified under the CPV codes related to feasibility studies and advisory services, and the contracting authority, Sport England, is based in London, aiming to improve engagement particularly among women, disabled individuals, and those from lower socio-economic backgrounds. This tender presents a valuable opportunity for businesses in consultancy, particularly those specialising in behavioural analysis, market research, and community engagement strategies. Enterprises that focus on understanding audience behaviour and developing tailored interventions would be well-suited to compete. The initiative's goal to identify and engage priority audiences makes this an attractive proposition for small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) that possess the expertise to drive meaningful community impact and support Sport England's strategic priorities. ## Notice Sport England is a public body and invests up to PS300 million National Lottery and government money each year in projects and programmes that help people get active and play sport. It wants everyone in England, regardless of age, background, or level of ability, to feel able to engage in sport and physical activity. That's why a lot of its work is specifically focused on helping people who do no, or very little, physical activity and groups who are typically less active - like women, disabled people and people on lower incomes. Greater engagement in sport and physical activity will increase levels of: physical wellbeing; mental wellbeing; individual development; social and community development; and economic development. The 2016-2021 Sport England strategy mandates that, as an organisation, we focus our efforts on supporting a more diverse range of people to engage in sport and physical activity, and in a regular and sustained manner. We are looking to increase those (adults aged 16 and over) doing at least 150 minutes of physical activity a week by 500,000 people, with a specific emphasis on women and low socio-demographic audiences. Symbiotically, we are seeking to decrease the number of people who are currently inactive (do less than 30 minutes of physical activity per week). If we are to help different audiences change - or maintain - their attitudes and behaviour towards physical activity, we need to understand beyond their sporting habits and preferences and look at their wider lives. A core focus of the strategy is understanding behaviour change; rather than focusing on sporting activity as a snapshot, we will seek to understand what drives behaviour for different parts of the population and seek to affect this accordingly. Our overarching aims for this piece of work is to: - Drive a step change in the way the sector can identify and describe these audiences, moving from demographics to the mindsets which drive behaviour - Support the sector in targeting and engaging with Sport England's priority audiences in a way that will drive the greatest return on investment - Help the sector understand an audience in greater depth and use that understanding to inform interventions, providing opportunities that are matched to the audience's needs and that reflect what they enjoy If you are interested in this opportunity, the procurement documents are available, free of charge, at: https://sportengland.bravosolution.co.uk/web/login.html Additional information: If you are interested in this opportunity, the procurement documents are available, free of charge, at: https://sportengland.bravosolution.co.uk/web/login.html ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/c5fe218d-51d7-42dd-bf1e-2d19f9c555fd | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (below threshold) | | Tender suitability | SME, VCSE | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 8 Jan 2020 | | Submission deadline | 20 Jan 2020 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 18 Mar 2020 - 17 Mar 2021 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £70,000 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | SPORT ENGLAND | | Locality | LONDON | | Post town | Central London | | Postcode | WC1B 3HF | | Country | England | | ITL 1 | TLI London | | ITL 2 | TLI3 Inner London - West | | ITL 3 | TLI36 Camden | | Local authority | Camden | | Electoral ward | Bloomsbury | | Westminster constituency | Holborn and St Pancras | | Delivery location | TLC North East (England), TLD North West (England), TLE Yorkshire and The Humber, TLF East Midlands (England), TLG West Midlands (England), TLI London, TLJ South East (England), TLK South West (England) | ## CPV Codes ### Divisions - 71 - Architectural, construction, engineering and inspection services - 73 - Research and development services and related consultancy services - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 71241000 - Feasibility study, advisory service, analysis - 73000000 - Research and development services and related consultancy services - 73220000 - Development consultancy services - 79400000 - Business and management consultancy and related services - 79419000 - Evaluation consultancy services ## Release History - 8 Jan 2020 at 13:28 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/c5fe218d-51d7-42dd-bf1e-2d19f9c555fd ## Documents - https://www.contractsfinder.service.gov.uk/Notice/c5fe218d-51d7-42dd-bf1e-2d19f9c555fd 8th January 2020 - Opportunity notice on Contracts Finder ## Notice URLs - http://www.sportengland.org - https://sportengland.bravosolution.co.uk/web/login.html ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. 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