---
title: "London Metropolitan Archives audience development strategy"
ocid: "ocds-b5fd17-354cf2b5-3703-40fc-8015-51520214de58"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-354cf2b5-3703-40fc-8015-51520214de58"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-354cf2b5-3703-40fc-8015-51520214de58.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-354cf2b5-3703-40fc-8015-51520214de58.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "LONDON METROPOLITAN ARCHIVE"
published: "2022-09-13"
---

# London Metropolitan Archives audience development strategy

Buyer: LONDON METROPOLITAN ARCHIVE  
Current stage: Award  
OCID: ocds-b5fd17-354cf2b5-3703-40fc-8015-51520214de58

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## Summary

The London Metropolitan Archives has recently awarded a contract for the development of an audience engagement strategy. The tender, titled "London Metropolitan Archives audience development strategy," falls under the industry category of research and development services and related consultancy services. The procurement stage was an award, with a contract value of £30,000 in GBP. The contract period is from August 24, 2022, to December 31, 2022. The buying organisation, London Metropolitan Archives, located at 40 Northampton Road, London EC1R0HB, England, invited a list of suppliers for this tender.

This procurement process presents an opportunity for businesses, particularly in the research and development services sector, to collaborate with the London Metropolitan Archives on audience engagement strategies. Small and medium-sized enterprises (SMEs) with expertise in providing data analysis, audience segmentation, and engagement strategies may find this tender well-suited for their capabilities. The contract's focus on expanding public engagement through curated activities and learning opportunities aligns with businesses that can offer innovative approaches to audience interaction and branding strategies.

## Notice

We are seeking to grow our public engagement through an expanded programme of 'facilitated' engagement. By this we mean activities and learning opportunities where we provide/curate/deliver to the public. Key elements of this work will be: - To establish some data from key audience groups and potential visitors - To create direction and focus for our audience engagement - To provide a simple framework for segmenting audiences and strategy for growth - Use industry knowledge and analysis to make recommendations for effective engagement with target audiences (formats, timings etc.) - Make suggestions towards language and tone to apply to future branding work Application to the Director, ensure this response describes proposed deliverables, methodology, delivery timetable and price. Please also ensure that you supply evidence of your expertise and experience in this area.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/ee3a31a8-576b-421c-b059-684ca588b578 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Goods |
| Procurement method | Not Specified |
| Procurement method details | Other - list of suppliers invited |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 13 Sep 2022 |
| Submission deadline | 28 Jul 2022 |
| Future notice date | Not specified |
| Award date | 7 Aug 2022 |
| Contract period | 23 Aug 2022 - 31 Dec 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £30,000 |
| Lots value | Not specified |
| Awards value | £30,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | LONDON METROPOLITAN ARCHIVE |
| Locality | LONDON |
| Post town | Central London |
| Postcode | EC1R 0HB |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI4 Inner London - East |
| ITL 3 | TLI43 Haringey and Islington |
| Local authority | Islington |
| Electoral ward | Clerkenwell |
| Westminster constituency | Islington South and Finsbury |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | OPINIUM RESEARCH |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services

### Codes

- 73000000 - Research and development services and related consultancy services

## Release History

- 13 Sep 2022 at 11:59 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/ee3a31a8-576b-421c-b059-684ca588b578

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/ee3a31a8-576b-421c-b059-684ca588b578
  13th September 2022 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/514dc3b5-17a5-4634-831b-628432bbb5ae

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-354cf2b5-3703-40fc-8015-51520214de58. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-354cf2b5-3703-40fc-8015-51520214de58.json.