---
title: "Gourmet Garden Trails digital campaign delivery - Escape The Everyday"
ocid: "ocds-b5fd17-360536eb-3930-462c-afaf-f9bdcc0a4373"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-360536eb-3930-462c-afaf-f9bdcc0a4373"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-360536eb-3930-462c-afaf-f9bdcc0a4373.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-360536eb-3930-462c-afaf-f9bdcc0a4373.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "VISIT KENT LIMITED"
published: "2021-04-23"
---

# Gourmet Garden Trails digital campaign delivery - Escape The Everyday

Buyer: VISIT KENT LIMITED  
Current stage: Tender  
OCID: ocds-b5fd17-360536eb-3930-462c-afaf-f9bdcc0a4373

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## Summary

The procurement process revolves around the delivery of the "Gourmet Garden Trails digital campaign" initiated by Visit Kent Limited, a local tourism organisation based in Canterbury, England. This project falls under the advertising and marketing services industry and has a total contract value of £69,000, with a minimum threshold of £43,000. The procurement is currently in the tender stage, with responses due by 7th May 2021. The campaign aims to promote specific regions in the wake of post-COVID recovery, utilising funding from VisitEngland's Escape the Everyday campaign and SELEP's Sector Support Fund. The contract is set to commence on 12th May 2021 and will run until 30th June 2021.

This tender offers significant growth opportunities for businesses in the marketing and advertising sector, particularly those specialising in digital campaign management and regional promotions. Companies that have experience in executing campaigns with local or national reach would be well-suited to compete, especially those with capabilities in engaging with target audiences post-pandemic. The limited procurement method indicates a competitive quotation process, encouraging small and medium-sized enterprises (SMEs) to participate actively.

## Notice

To kickstart the post-Covid recovery, Gourmet Garden Trails received additional funding from VisitEngland's Escape the Everyday (ETE) campaign and SELEP. GGT brought onboard new partner regions East Sussex and West Sussex, securing support from the Royal Horticultural Society (RHS), the leading garden charity and organisation in the UK, and Produced in Kent, a trade organisation dedicated to local food and drink. GGT is currently available in Cheshire, Essex, Hertfordshire, Kent, the Peak District & Derbyshire and both East and West Sussex. We are seeking responses to our brief to manage and deliver campaign activity following the successful award of our bids. The campaign is funded by two different streams - VisitEngland's Escape the Everyday (ETE) and South East Local Enterprise Partnership's (SELEP) Sector Support Fund (SSF). Campaign activity will be delivered in 2 phases Escape the Everyday in the first instance promoting all 5 regions and then utilising the SSF budget as a second burst with updated messaging and focussing on only Kent, Essex and East Sussex.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/446a418a-41ff-4529-bed3-46b6ee55a8c1 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Limited |
| Procurement method details | Competitive quotation (below threshold) |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 23 Apr 2021 |
| Submission deadline | 7 May 2021 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 11 May 2021 - 30 Jun 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £69,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | VISIT KENT LIMITED |
| Locality | CANTERBURY |
| Post town | Canterbury |
| Postcode | CT1 2JB |
| Country | England |
| ITL 1 | TLJ South East (England) |
| ITL 2 | TLJ4 Kent |
| ITL 3 | TLJ44 East Kent |
| Local authority | Canterbury |
| Electoral ward | Westgate |
| Westminster constituency | Canterbury |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 23 Apr 2021 at 16:40 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/446a418a-41ff-4529-bed3-46b6ee55a8c1

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/446a418a-41ff-4529-bed3-46b6ee55a8c1
  23rd April 2021 - Opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/04553e18-3231-4a95-bf75-42e1dee10e4e
  Project Brief
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/40a44fb2-131f-46d1-9c2b-a0386fc41712
  Submission form
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/d8124998-b1d6-4d2c-83bc-ab86a1028e2f
  Tender Questionnaire

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-360536eb-3930-462c-afaf-f9bdcc0a4373. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-360536eb-3930-462c-afaf-f9bdcc0a4373.json.
