---
title: "QS Enrolment Solution"
ocid: "ocds-b5fd17-3b097ef7-d6e2-4616-ba2f-8039e7d5aa17"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-3b097ef7-d6e2-4616-ba2f-8039e7d5aa17"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-3b097ef7-d6e2-4616-ba2f-8039e7d5aa17.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-3b097ef7-d6e2-4616-ba2f-8039e7d5aa17.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "THE UNIVERSITY OF BIRMINGHAM"
published: "2018-04-17"
---

# QS Enrolment Solution

Buyer: THE UNIVERSITY OF BIRMINGHAM  
Current stage: Award  
OCID: ocds-b5fd17-3b097ef7-d6e2-4616-ba2f-8039e7d5aa17

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## Summary

The procurement process for the QS Enrolment Solution is led by the University of Birmingham, a leading educational institution located in Birmingham, England. This project, classified under IT services, involves a bespoke marketing campaign designed to enhance the conversion rates of international undergraduate applicants. The procurement method was a direct single tender action due to its value of £25,000. The tender period ended on 16 April 2018, with the contract starting the following day and set to conclude on 16 October 2019.

This procurement presents a unique opportunity for businesses specialising in tailored marketing solutions and CRM configurations, particularly those with experience in the education sector. Companies that understand the intricacies of international student recruitment and possess a strong background in IT consulting and software development would be particularly well-suited to pursue similar contracts. Engaging in such projects not only enables businesses to leverage their expertise but also allows for growth through ongoing partnerships with major educational institutions.

## Notice

Provision of a marketing campaign to improve conversion of international UG applicants. The service is bespoke to the needs of the University of Birmingham and requires a detailed level of understanding of our CRM system. The service will be tailored to applicants of a specific list of programmes and a campaign will be developed to target improved conversion with a chosen pool of international offer holders to enable a split cohort pilot. The service provider will work with us to configure our CRM to enable this approach and so that the campaign can commence mid-cycle. They are unique in being able to do this owing to the fact that they were previously part of the same company that developed and managed our CRM system. The pilot is intended to run for a period of 6 plus a further 12 months if the first 6 months delivers the intended results.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/e0ef9c66-d7ed-4a59-90e4-8667fc3e7d16 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Single tender action (below threshold) |
| Tender suitability | SME, VCSE |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 17 Apr 2018 |
| Submission deadline | 16 Apr 2018 |
| Future notice date | Not specified |
| Award date | 15 Apr 2018 |
| Contract period | 16 Apr 2018 - 16 Oct 2019 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £25,000 |
| Lots value | Not specified |
| Awards value | £25,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | THE UNIVERSITY OF BIRMINGHAM |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B15 2TT |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Edgbaston |
| Westminster constituency | Birmingham Edgbaston |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | QS ENROLMENT SOLUTIONS |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72000000 - IT services: consulting, software development, Internet and support

## Release History

- 17 Apr 2018 at 11:06 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/e0ef9c66-d7ed-4a59-90e4-8667fc3e7d16

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/e0ef9c66-d7ed-4a59-90e4-8667fc3e7d16
  17th April 2018 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-3b097ef7-d6e2-4616-ba2f-8039e7d5aa17. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-3b097ef7-d6e2-4616-ba2f-8039e7d5aa17.json.