---
title: "People Programme - Market Research of Generation Z Views & Attitudes"
ocid: "ocds-b5fd17-3e06beed-adca-11e6-9901-0019b9f3037b"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-3e06beed-adca-11e6-9901-0019b9f3037b"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-3e06beed-adca-11e6-9901-0019b9f3037b.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-3e06beed-adca-11e6-9901-0019b9f3037b.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "MINISTRY OF DEFENCE"
published: "2016-11-18"
---

# People Programme - Market Research of Generation Z Views & Attitudes

Buyer: MINISTRY OF DEFENCE  
Current stage: Award  
OCID: ocds-b5fd17-3e06beed-adca-11e6-9901-0019b9f3037b

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## Summary

The procurement process conducted by the Ministry of Defence involved a tender titled "People Programme - Market Research of Generation Z Views & Attitudes." This contract falls under the services category, specifically market and economic research, with a total value of £25,470. The delivery address is located in London, United Kingdom. The tender period concluded on 26th September 2016, and the contract was awarded on 27th September 2016, running until 11th November 2016.

This tender presents opportunities for businesses involved in market research and demographics analysis, particularly those specialising in youth-focused studies. Companies equipped with expertise in understanding Generation Z perspectives, as well as those experienced in delivering comprehensive market insights, would be well-suited to compete for similar contracts in the future. The involvement of a government entity like the Ministry of Defence suggests a stable and potentially lucrative opportunity for firms in this industry.

## Notice

Market Research of Generation Z Views & Attitudes

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/b122fe36-db4d-4dab-9c8b-f562271014c4 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Other - |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 18 Nov 2016 |
| Submission deadline | 26 Sep 2016 |
| Future notice date | Not specified |
| Award date | 26 Sep 2016 |
| Contract period | 26 Sep 2016 - 11 Nov 2016 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £25,470 |
| Lots value | Not specified |
| Awards value | £25,470 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | MINISTRY OF DEFENCE |
| Locality | GLASGOW |
| Post town | Glasgow |
| Postcode | G2 8EX |
| Country | Scotland |
| ITL 1 | TLM Scotland |
| ITL 2 | TLM3 West Central Scotland |
| ITL 3 | TLM32 Glasgow City |
| Local authority | Glasgow City |
| Electoral ward | Anderston/City/Yorkhill |
| Westminster constituency | Glasgow North |
| Delivery location | TLI London |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | COMMUNICATERESEARCH |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79300000 - Market and economic research; polling and statistics

## Release History

- 18 Nov 2016 at 20:17 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/b122fe36-db4d-4dab-9c8b-f562271014c4

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/b122fe36-db4d-4dab-9c8b-f562271014c4
  28th September 2016 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/3e52e8ca-492f-4764-9175-22f1493db48c
  Call-Off Form

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-3e06beed-adca-11e6-9901-0019b9f3037b. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-3e06beed-adca-11e6-9901-0019b9f3037b.json.