---
title: "(NU/1589-77) VOICE Brand Identity"
ocid: "ocds-b5fd17-3f951e1c-1d4b-4aae-a831-1189286ae4da"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-3f951e1c-1d4b-4aae-a831-1189286ae4da"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-3f951e1c-1d4b-4aae-a831-1189286ae4da.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-3f951e1c-1d4b-4aae-a831-1189286ae4da.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "NEWCASTLE UNIVERSITY"
published: "2022-10-17"
---

# (NU/1589-77) VOICE Brand Identity

Buyer: NEWCASTLE UNIVERSITY  
Current stage: Award  
OCID: ocds-b5fd17-3f951e1c-1d4b-4aae-a831-1189286ae4da

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-3f951e1c-1d4b-4aae-a831-1189286ae4da)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-3f951e1c-1d4b-4aae-a831-1189286ae4da.json)

## Summary

Newcastle University has awarded a contract for the project titled "(NU/1589-77) VOICE Brand Identity" to Everything is my Design. The procurement is classified under business services, specifically in the areas of law, marketing, consulting, recruitment, printing, and security. The contract value is £10,960 GBP, with a procurement method of "selective" using a "Restricted procedure." The tender period ended on August 31, 2022, and the contract period is from October 14, 2022, to December 31, 2022, located in the North East region of the United Kingdom.

This tender for the development of a comprehensive brand identity and strategy provides an opportunity for businesses offering services in marketing, branding, and software development. Small and medium-sized enterprises (SMEs) are particularly well-suited for this project, which aims to enhance the VOICE community through logo design, branding elements, social media strategies, and brand messaging. Suppliers interested in creating impactful brand identities and engaging social media content for diverse audiences can leverage this contract to showcase their expertise and support Newcastle University in strengthening its brand presence.

## Notice

The VOICE community is facilitated by an online digital platform where members register and are informed of opportunities where they are asked to express their interest in taking part in projects to provide feedback and insights. These opportunities could be working with our corporate clients looking for input into co-design of specific services or products, or with university research teams looking for insights for their research. We have identified the following work packages for this tender:Brand Identity: - A new VOICE logo potentially - sensitive to the profile, recognition and reputation of the existing logo - Consideration of sub brands e.g. VOICE X - potential requirement for sub brand logos - Refreshed brand colour palette and aesthetics - The creation of VOICE brand guidelines - Slide deck template design - Style elements, intro & outro to VOICE video content - 4 x VOICE banners of varying design to suit a range of audiences - Graphic design elements where required A Comprehensive Brand Strategy: A review and development of messaging to help us maximise impact in the following areas: - The development of a VOICE strapline - Creation of a VOICE mission statement and values - A review of how we communicate VOICE to our 3 core audiences/groups o Public - messaging to include the valuing of experience and insights and how VOICE can empower the public to influence the future by shaping research and innovation o Researchers - messaging to be primarily health and social care research focused; how VOICE can benefit and support researchers' citizen engagement and involvement programmes o Businesses - messaging to be NICA offer / national and international healthy longevity focused - How best to incorporate brand messaging into the front-end platform design for maximum impact Social Media Brand Strategy: - Design content, style and approaches including headers for each social media platform - Designed social media cards across Facebook, Twitter, Instagram and LinkedIn for a range of purposes - Facebook, Twitter, Instagram market and competitor analysis: o What the benefits of each are to us - taking into consideration our different audiences o What the differences in approach are o Advise practical ways for how we can best utilise each - for example frequency, content and style of posts etcOutputs: - A well designed and comprehensive brand identity and strategy - VOICE brand guidelines - Branded templates for VOICE slide decks and other presentation requirements - Designed social media cards across Facebook, Twitter, Instagram and LinkedIn for a range of purposes - Strapline for VOICE - A mission statement and values for VOICE - All design assets

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/8f7bbe88-fb82-4abb-bca2-b9c4ba8f8d7e |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 17 Oct 2022 |
| Submission deadline | 31 Aug 2022 |
| Future notice date | Not specified |
| Award date | 10 Oct 2022 |
| Contract period | 13 Oct 2022 - 31 Dec 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £40,000 |
| Lots value | Not specified |
| Awards value | £10,960 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | NEWCASTLE UNIVERSITY |
| Locality | NEWCASTLE |
| Post town | Newcastle upon Tyne |
| Postcode | NE1 7RU |
| Country | England |
| ITL 1 | TLC North East (England) |
| ITL 2 | TLC4 Northumberland, Durham and Tyne & Wear |
| ITL 3 | TLC43 Tyneside |
| Local authority | Newcastle upon Tyne |
| Electoral ward | Monument |
| Westminster constituency | Newcastle upon Tyne Central and West |
| Delivery location | TLC North East (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | EVERYTHING IS MY DESIGN |

## CPV Codes

### Divisions

- 48 - Software package and information systems
- 72 - IT services: consulting, software development, Internet and support
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 48480000 - Sales, marketing and business intelligence software package
- 48481000 - Sales or marketing software package
- 72210000 - Programming services of packaged software products
- 72212480 - Sales, marketing and business intelligence software development services
- 72212481 - Sales or marketing software development services
- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
- 79342000 - Marketing services
- 79413000 - Marketing management consultancy services

## Release History

- 17 Oct 2022 at 08:27 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/8f7bbe88-fb82-4abb-bca2-b9c4ba8f8d7e

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/8f7bbe88-fb82-4abb-bca2-b9c4ba8f8d7e
  17th October 2022 - Awarded contract notice on Contracts Finder

## Notice URLs

- https://www.ncl.ac.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-3f951e1c-1d4b-4aae-a831-1189286ae4da. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-3f951e1c-1d4b-4aae-a831-1189286ae4da.json.